The list author says: "Here are the books that have given me the most pleasure and information about political events and election campaigns worldwide. I have added my own book, Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History."
"Hey, I can't leave my own book off the list. This is a political history of the democratic world, focusing on posters and communication media. The book covers over 200 years of U.S. election campaigns, electioneering in Britain (going back to the middle ages), as well as elections in France, Germany, South Africa, Chile, Mexico, Japan, Taiwan, and many other countries."
"It only goes to 2000, but this book provides the most complete results of U.S. presidential elections from the first one in 1789. It also includes interesting historical information on the Electoral College, expansion of the voting franchise, primaries, nominating conventions, and various candidates for national office."
"The sixth edition (2008) of this standard textbook is fairly comprehensive, with strategies, media use, speeches, debates, interpersonal communication, advertising, and Web sites discussed extensively."
"A group of scholarly articles on the recent U.S. presidential election and political communication, with interesting chapters on the debates, speeches, identity politics, Hillary Clinton and 'post-Feminism,' McCain's framing of issues, the influence of pop culture, cartoons, TV spots ads, and the Internet."
"The book that got me interested in election campaigns. White details the exciting Nixon-Kennedy race, covering JFK's Catholicism and the West Virginia primary, the convention, election strategies, the first TV debates, and a lot more."
"A good, though a bit dated, collection of brief articles on political consulting, with history, legislation, polling, focus groups, direct mail, advertising, speechwriting, philosophies, and resources covered."
"An important and eye-opening work on modern American presidential election campaigns. It makes a good case—supported by content- analytical research—that TV attack advertising is beneficial to voters."