Amazon.com
Financial journalist Gretchen Morgenson interviews five business leaders in this informative video produced by
Forbes magazine and PBS. Using excerpts from extended conversations, the tape shows each interviewee discussing major points about his or her business experiences and principles. The five guests are a varied lot, ranging from former Federal Reserve chairman Paul Volcker to marketing whiz Pleasant Rowland, who realized a need for quality dolls for young girls. Fred Smith, founder of Federal Express, talks about what it takes to put dreams into practice, and Andy Grove speaks of hard lessons he learned at the helm of chip giant Intel. Rounding out the video is an illuminating interview with legendary investment advisor Peter Lynch. One of Lynch's investing premises, that you have to be able to tell the story of a stock concisely, fits well with the video's format, as computer graphics are used throughout to concisely and literally spell out highlights from the interviews. Host Morgenson is a pleasant and thoughtful interviewer, and the crisp editing and solid content make this an insightful and interesting presentation.
--Robert J. McNamara
From the back cover
Peter Lynch on Investing: He made thousands of Americans millionaires at Fidelity. After single-handedly making mutual funds today's investment of choice, best-selling author and stock market guru Peter Lynch is the go-to-guy for investment advice. Andrew Grove on Management: Intel has become the #1 semi-conductor provider in the PC industry. In these fast-changing times there is no one who has proven more adept at managing change than Intel's CEO and Time's 1997 Man of the Year, Andrew Grove. Fred Smith on Entrepreneurship: His college paper about the need for a company much like Federal Express earned a C. Take some lessons from Fred Smith, whose real life experience in actually building FedEx earns an unqualified A+. Paul Volcker on Finance: How have we avoided inflation in the past and what can we do to be sure it never happens again? Paul Volker, former Chairman of the Federal Reserve Board, explains how he helped lay the groundwork for the biggest bull market the U.S. has ever seen and explains what America needs to enjoy a successful economy in the 21st century. Pleasant Rowland on Marketing. Break all the rules. That's the advice of Pleasant Rowland, former school teacher and founder of the multimillion dollar Pleasant Company that established its own unique niche and challenged an established industry.
