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Best Website: Simple Steps to Successful Websites Kindle Edition

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Length: 149 pages Word Wise: Enabled

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About the Author

Nelson Bates, is a #1 best-selling author, renowned web entrepreneur and founder of some of the Internet's most popular websites over the last fifteen years. Most recently he founded the Web's largest marketplace to buy and sell website businesses (BuySellWebsite(r) LLC); he invented the Internets most-used Website Appraisal(tm) system and has worked as a Web Master for Walt Disney World(r). He is known for giving useful, simple advice about how-to build successful websites that make REAL money. Nelson believes in teaching what others do not, the "specific" Simple Steps to Successful Websites.

Leading internet marketer, author and swell guy! Some of Nelson's history includes: Building the internet's most successful marketplace to buy and sell internet businesses. Developing the internet's longest running Website Appraisal system. He has also worked as a Web Master for Walt Disney World. And graduated from Kansas State University with a degree in Marketing.

Excerpt. © Reprinted by permission. All rights reserved.

Two Main Points to Making Money Online

1. The most important aspect of making money online is also the hardest thing to do. This is creating significant and consistent traffic to your website. To illustrate why traffic is the most important aspect, consider this: when I was running my website appraisal business, we received submissions from some of the most poorly designed websites that were earning $10,000 to $20,000+ per month in profit. The key was that they had a tremendous flow of traffic.

I never saw a single example of a great looking website, with no or low traffic, making lots of money. I did, however, see plenty of bad and mediocre websites making incredible money, simply because they had excellent traffic.

2. The second main point to making money online is designing a great website. This is split into two parts:

a. Part one is the modifications you make to your website to optimize it for the Search Engines.
b. Part two is everything else that makes up your website, like graphics, layout, navigation structure, and the sales process.

In the design of your website, you want to create immediate credibility in the eyes of the potential customers and effectively lead them through your website to make a purchase (i.e., the sales process), thus, maximizing the number of buyers you get in relation to the number of visitors you receive.

Also, the people who make the most money online, at the very least, know how either to manage their own website (e.g., being able to update content, add links and graphics), or to build the entire website themselves from scratch using one of the professional design tools like Adobe DreamWeaver or Microsoft Expression Web. There are certainly exceptions to this rule but, in general, this is true.

Knowing how to manage and/or build your own website allows all your ideas to come to life without having to pay a web designer (who usually can't ever quite deliver what you intended anyway!).

By learning the methods I show in this book, you will be able to dramatically enhance your ability to manage or build your own website in a fraction of the time and with far better results than trying to pay a designer to build your site.

Don't worry if you've never done this before or have tried in the past and felt overwhelmed; I'll show you a number of ways to get things done effectively either entirely by yourself or by hiring out the details that you don't feel comfortable doing yourself. Some of the tasks you may wish to outsource are: database design, Flash creation and graphic design, to name a few.

So why do most people lose money online?

I believe people lose money online for two reasons. The first reason is because they get bogged down in the details of building their business. Things like server platforms, coding choices, graphic design, layout options, entity formation, and search engine optimization, among others. It's very easy to get confused and lose track of where you need to go. The second reason is that they don't allow enough time for their business to succeed. Most people will not continue past three months if their business does not start to make money. They become frustrated with the process and give up.

In my opinion, you'll need at least 3 to 6 months to establish a solid website and start generating enough traffic to become profitable. It just takes that long to refine your website and gain search engine traffic. But, as long as you know what the right path is, you'll know to keep going.

Product Details

  • File Size: 1149 KB
  • Print Length: 149 pages
  • Page Numbers Source ISBN: 1419690000
  • Publisher:; 1 edition (March 25, 2008)
  • Publication Date: March 25, 2008
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B0025VLHWW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Best Sellers Rank: #903,285 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

Nelson K. Bates 39, is the humble founder of The Entrepreneurs Studio™, #1 bestselling business book author and marketing Blogger at

His official Website:

Note from me: "Any successes below have a hundred failures behind them. I didn't want to give the impression that everything I touch turns to gold. It is hard work, but also incredibly rewarding. I feel blessed and grateful to love what I do."

In the last two years he has Founded his new creative marketing business, Founded a publishing business GoPublish.Me™(sold), and created the unique and very unpopular Entrepreneur Motto Stickers, that literally no one wanted to buy.

His First book Best Website: Simple Steps to Successful Websites (2008, Download PDF free) was an Amazon paperback bestseller for three straight years and even hit #1 on the Kindle bestseller list.

He's best known for his unique marketing strategies to build businesses. He is an expert Web Designer, Graphic Designer and Web Marketer.

In 1995 Nelson pioneered the web marketing industry with the original Internet Marketing Center™ website. In 2000 he was hired as a Web Master for Walt Disney World® in Orlando, FL. In 2001 he launched his own Web Design company, Blue Aspen Web Design™ (sold) that he built into the Web's largest design company at the time with 86 Designers.

In 2003 he invented the Web's most-used Website Appraisal™ system to value internet companies and built® LLC (sold 2006; re-acquired 2013) into the world's largest marketplace to buy-and-sell Web businesses.

In 2007 he started® LLC(sold) and ran it for 5 years; it taught others how to build successful Web businesses of their own.

His Second bestseller was Web Fluent: The Faster, Easier Way to Build Your Web Business(2012) (Download PDF free at

Customer Reviews

Most Helpful Customer Reviews

29 of 31 people found the following review helpful By Peter Farcas on April 1, 2008
Format: Paperback
A remarkably good book at describing the actual steps. in detail - that need to be completed to build a truly profitable website! I'm surprised no one has been able to write a book like this before. An actual complete guide that steps through; what type of website to start, getting the right domain name, setting up the web server, easily building and managing the website and finally, a number of excellent promotional strategies - that are actually mostly free!!

I measure how much I like a book by how many tabs I place to mark the pages... and I have quite a few marked with this book. Even the "How to Make a $100,000 from Something You Already Have." Chapter isn't hype.. It's not easy to do, but it is a very interesting way to make money online.

Could have used more detail with regard to e-mail marketing.. but I think that is being picky. Very very, good book!! I Highly recommend it!!
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17 of 18 people found the following review helpful By J. Stevens on April 15, 2008
Format: Paperback
I'm a professional web designer, yet I didn't have much skill in web marketing. This book has helped me to streamline my marketing efforts online, gaining successful listings with both Yahoo! and Google.
The book itself is well written and easy to use for novice and professionals alike.
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10 of 10 people found the following review helpful By Chad on December 27, 2009
Format: Paperback Verified Purchase
This book was an easy read and provides some basic, but often overlooked, tips to building an online business. The book, for the most part, follows in chronological order and breaks down the process of building a business online. That being said I have to say that this book is not for people who have knowledge in web design/ development or people who have experience in ecommerce. It's true that the book helps you focus your attention to the important areas of online business but it greatly simplifies the process and doesn't go deep enough to make you truly successful online. Any person who has spend (even a little) time online doing some research in their niche and following web marketing blogs and forums can easily come up with the same material that is covered in this book.

One major thing in the book that screamed out at me was the author's suggestion to building a site using tables for your layout. A quick google search or asking a seasoned web developer or search engine marketer will instantly tell you that developing a website using tables will hurt you - especially in the long run. Table-less design has been the standard for at least the last few years. I also discourage the use of MS Frontpage/ Expression of which the author highly recommends. This program is absolutely horrible and I would encourage people to only use dreamweaver or to learn how to hand code your webpages using simple html and css.

Overall, I'm glad I didn't spend much money on this book. It did serve to help me focus my 'action plan' a bit but other than that I can't say it helped me much. This book is truly only useful to people who are new to online business and website development.
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10 of 10 people found the following review helpful By Glenn L. Weber on March 25, 2009
Format: Paperback
This is, by far, the best book available on how to build
and profit from building a Website. I have purchased
five copies personally, and distributed them to everyone
I know who is trying to build or grow their online business.

The clear and concise information on every aspect of starting
and marketing a website have been impossible for me to find
in other books or publications. Anyone interested in having
their own online business will benefit tremendously by following
every step of Nelson Bates' outstanding instruction.

I highly recommend this book to all those with a website, or
thinking about starting one. Thank you for this fabulous
guide to internet success!

Darcy Weber
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16 of 18 people found the following review helpful By Leslie A. Kandel on April 16, 2008
Format: Paperback
Nelson Bates' book titled Best Website, Simple Steps to Successful Websites, (130 some pages divided into eleven critical chapters about what really works) is concisely written in simple English and is a combination business and technical book based on his twelve years of experience in the internet trenches where he has been making money online since 1995.

He built into the Internet's most popular marketplace for buying and selling Website businesses and developed the Internet's longest running Website Appraisal system, which has also given him a unique insight into the financial side of the Internet at a grassroots level. He's walked his talk.

This is not a get rich quick or opportunity seeker book with overstated optimism about how you to can get rich overnight, but rather a practical, and bluntly honest overview of what really matters if you want to build a profitable internet business. Also, while it covers technical subjects, it is written for the average person and not programmers or geeks.

He clearly and succinctly highlights what you need to know to be successful without superficial or pedantic ivory tower nonsense. The book is down to earth "How-To" book which is a must have in your personal library for anyone who is serious about building a successful Website. In addition to great layout and typography, sporadically placed tips & notes are also visually featured for quick reference.

One of the most important parts of the book is his "Essential 9" where he enumerates the nine most important things you can do now to make your Website a profitable success.

Whether you're a "Fortune 500" company or a kitchen table startup, His book will serve you well saving you time, money and heartache. This action book is a must have, but will only be of value if you follow his advice. I would have liked more Dreamweaver examples, but that's about it.
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