Best Website: Simple Steps to Successful Websites [Paperback]

Nelson Bates (Author), Ms. Amber Massey (Editor)

Book Description

Publication Date: March 25, 2008

The book shows how to profit at least $10,000 to $20,000 a month with your website business. The reason Nelson believes he's written the best Web business book available, is because of this.. Over the last 15 years of building some of the internet's most successful websites. It's been Nelson who's done all the graphic design, database design and web design. It's also been Nelson who's done the Search Engine Optimization, polishes the marketing campaigns, analyzes the data and makes adjustments along the way. And it's also been Nelson who thinks up the products and services that are being sold. This has put him in the unique position of being able to address every challenge people have in building a successful Web business. He can accurately show you, through first-hand knowledge, the tips, tricks and shortcuts to building a brilliantly successful Web business. That's what this book is all about. You and Nelson going over exactly what you need to know, to build a highly profitable website. Things like.. How to get the right domain name, where to host your website, how to make web design easy and the most powerful ways to get website traffic.

Editorial Reviews

About the Author

Nelson Bates, is a #1 best-selling author, renowned web entrepreneur and founder of some of the Internet's most popular websites over the last fifteen years. Most recently he founded the Web's largest marketplace to buy and sell website businesses (BuySellWebsite(r) LLC); he invented the Internets most-used Website Appraisal(tm) system and has worked as a Web Master for Walt Disney World(r). He is known for giving useful, simple advice about how-to build successful websites that make REAL money. Nelson believes in teaching what others do not, the "specific" Simple Steps to Successful Websites.

Leading internet marketer, author and swell guy! Some of Nelson's history includes: Building the internet's most successful marketplace to buy and sell internet businesses. Developing the internet's longest running Website Appraisal system. He has also worked as a Web Master for Walt Disney World. And graduated from Kansas State University with a degree in Marketing.

Excerpt. © Reprinted by permission. All rights reserved.

Two Main Points to Making Money Online

1. The most important aspect of making money online is also the hardest thing to do. This is creating significant and consistent traffic to your website. To illustrate why traffic is the most important aspect, consider this: when I was running my website appraisal business, we received submissions from some of the most poorly designed websites that were earning $10,000 to $20,000+ per month in profit. The key was that they had a tremendous flow of traffic.

I never saw a single example of a great looking website, with no or low traffic, making lots of money. I did, however, see plenty of bad and mediocre websites making incredible money, simply because they had excellent traffic.

2. The second main point to making money online is designing a great website. This is split into two parts:

a. Part one is the modifications you make to your website to optimize it for the Search Engines.
b. Part two is everything else that makes up your website, like graphics, layout, navigation structure, and the sales process.

In the design of your website, you want to create immediate credibility in the eyes of the potential customers and effectively lead them through your website to make a purchase (i.e., the sales process), thus, maximizing the number of buyers you get in relation to the number of visitors you receive.

Also, the people who make the most money online, at the very least, know how either to manage their own website (e.g., being able to update content, add links and graphics), or to build the entire website themselves from scratch using one of the professional design tools like Adobe DreamWeaver or Microsoft Expression Web. There are certainly exceptions to this rule but, in general, this is true.

Knowing how to manage and/or build your own website allows all your ideas to come to life without having to pay a web designer (who usually can't ever quite deliver what you intended anyway!).

By learning the methods I show in this book, you will be able to dramatically enhance your ability to manage or build your own website in a fraction of the time and with far better results than trying to pay a designer to build your site.

Don't worry if you've never done this before or have tried in the past and felt overwhelmed; I'll show you a number of ways to get things done effectively either entirely by yourself or by hiring out the details that you don't feel comfortable doing yourself. Some of the tasks you may wish to outsource are: database design, Flash creation and graphic design, to name a few.

So why do most people lose money online?

I believe people lose money online for two reasons. The first reason is because they get bogged down in the details of building their business. Things like server platforms, coding choices, graphic design, layout options, entity formation, and search engine optimization, among others. It's very easy to get confused and lose track of where you need to go. The second reason is that they don't allow enough time for their business to succeed. Most people will not continue past three months if their business does not start to make money. They become frustrated with the process and give up.

In my opinion, you'll need at least 3 to 6 months to establish a solid website and start generating enough traffic to become profitable. It just takes that long to refine your website and gain search engine traffic. But, as long as you know what the right path is, you'll know to keep going.

Product Details

• Paperback: 146 pages
• Publisher: BookSurge Publishing (March 25, 2008)
• Language: English
• ISBN-10: 1419690000
• ISBN-13: 978-1419690006
• Product Dimensions: 7.9 x 5.3 x 0.6 inches
• Shipping Weight: 7.2 ounces (View shipping rates and policies)
• Average Customer Review: 4.3 out of 5 stars  See all reviews (19 customer reviews)
• Amazon Best Sellers Rank: #477,178 in Books (See Top 100 in Books)

More About the Author

Nelson Bates, 36, is a #1 best-selling business Author, 16-year Web Entrepreneur and founder of some of the Web's most successful businesses. He's Founder of BestWebsite.com the last 5 years.

His first book Best Website: Simple Steps to Successful Websites (2008) has been an Amazon paperback best-seller for two-years running and even hit #1 on the Kindle best-seller list.

This year he has he created the inspirational Entrepreneur Motto Stickers™ launched his new Amazon bestselling book Web Fluent: The Faster, Easier Way to Build Your Web Business (2011) and revealed his controversial Provocateur Project.(warning R-rated.)

He's best known for giving specific advice for how to build Web businesses that work. He is an expert Web Designer, Graphic Designer and Web Marketer.

In 1995 Nelson pioneered the web marketing industry with the original Internet Marketing Center™ website. In 2000 he was hired as the lead Web Master for Walt Disney World®.

In 2002 he launched his own web design company, Blue Aspen Web Design™(sold) that he built into the Web's largest design company at the time with 86 designers.

In 2003 he invented the Web's most-used Website Appraisal™ system to value internet companies and built BuySellWebsite® LLC(sold) into the world's largest marketplace to buy-and-sell Web businesses.

In 2007 he started his current company BestWebsite® LLC that teaches others how-to build successful Web businesses of their own and he also creates innovative products for entrepreneurs.

Full Bio with photo's and video at BestWebsite.com

Customer Reviews

Most Helpful Customer Reviews

28 of 30 people found the following review helpful:

5.0 out of 5 stars Finally, realistic and applicable information, April 1, 2008

By 

Peter Farcas (USA) - See all my reviews
(REAL NAME)   

This review is from: Best Website: Simple Steps to Successful Websites (Paperback)

A remarkably good book at describing the actual steps. in detail - that need to be completed to build a truly profitable website! I'm surprised no one has been able to write a book like this before. An actual complete guide that steps through; what type of website to start, getting the right domain name, setting up the web server, easily building and managing the website and finally, a number of excellent promotional strategies - that are actually mostly free!!

I measure how much I like a book by how many tabs I place to mark the pages... and I have quite a few marked with this book. Even the "How to Make a $100,000 from Something You Already Have." Chapter isn't hype.. It's not easy to do, but it is a very interesting way to make money online.

Could have used more detail with regard to e-mail marketing.. but I think that is being picky. Very very, good book!! I Highly recommend it!!

17 of 18 people found the following review helpful:

5.0 out of 5 stars Fantastic Book!, April 15, 2008

By 

J. Stevens (Minneapolis, MN USA) - See all my reviews
(REAL NAME)   

This review is from: Best Website: Simple Steps to Successful Websites (Paperback)

I'm a professional web designer, yet I didn't have much skill in web marketing. This book has helped me to streamline my marketing efforts online, gaining successful listings with both Yahoo! and Google.
The book itself is well written and easy to use for novice and professionals alike.

13 of 13 people found the following review helpful:

2.0 out of 5 stars Simple steps, yes...but not all the instructions., August 12, 2009

By 

S. Patton (NC) - See all my reviews
(REAL NAME)   

This review is from: Best Website: Simple Steps to Successful Websites (Paperback)

If you are getting this book because you want to build your own website on the cheap, don't get too excited. It does have simple steps outlined, and it will get you almost there with a domain name and a host, but then you're left hanging when the author recommends the use of some very expensive software for making the actual web pages. If your expecting to have your website built by the time you finish this book, you'll be disappointed. It does have some fantastic information on optimizing your website for getting high search results...which would be great...If I had a website.