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Beyond the Idea: How to Execute Innovation in Any Organization Hardcover – September 24, 2013
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“This book is a defining work on how we invest in and engage in the future.” ―William Green, Executive Chairman, Accenture, on Reverse Innovation
“Unique and important work, hard-hitting examples, detailed and actionable steps, and clear explanations.” ―Omar Ishrak, Chairman and CEO, Medtronic, Inc., on Reverse Innovation
“The global community is now so networked that innovation can come from just about anywhere and make an impact everywhere.” ―John T. Chambers, Chairman and CEO, Cisco Systems, on Reverse Innovation
“This elegant story, rich in insight into what it takes to make innovation happen, has already had tremendous impact in GE executive development programs and on key innovation projects.” ―Stephen Liguori, Executive Director, Global Innovation and New Models, General Electric, on How Stella Saved the Farm
“Govindarajan and Trimble have managed to do the unthinkable -- develop a case study that is both seriously thought-provoking and truly entertaining.” ―Dolph Johnson, Senior Vice President, Human Resources, Hasbro, on How Stella Saved the Farm
“We have found How Stella Saved the Farm to be a very useful tool for raising the key challenges in organizing and executing innovation initiatives.” ―James Euchner, VP, Global Innovation at The Goodyear Tire & Rubber Company
“Deere has already held innovation workshops based on Stella, with very positive results. This is a powerful, practical tool for learning and executive development.” ―Mary Jones, Vice President Global Human Resources, Deere & Company, on How Stella Saved the Farm
“At first glance, I was skeptical. By the end, I was blown away. In a quick, fun read I found brilliant simplicity, capturing best practices for enabling and managing innovation. I continue to recommend Stella to executives seeking to turn new ideas into material business outcomes.” ―Roy Rosin, former Vice President of Innovation, Intuit, on How Stella Saved the Farm
About the Author
VIJAY GOVINDARAJAN (VG) is the Earl C. Daum 1924 Professor of International Business at Tuck at Dartmouth. In the latest global ranking of management thinkers, VG came in third place. He lives in New Hampshire.
CHRIS TRIMBLE, also on the faculty at Tuck, has been an advisor for dozens of top corporations. With Govindarajan he co-authored The New York Times bestseller Reverse Innovation (2012) and How Stella Saved the Farm (2013). He lives in Vermont.
More About the AuthorsDiscover books, learn about writers, read author blogs, and more.
Top Customer Reviews
Years ago, Oliver Wendell Holmes observed," I would not give a fig for simplicity on this side of complexity but I would give my life for simplicity on the [begin italics] other [end italics] side of complexity." More recently, Albert Einstein suggested, "Make everything as simple as possible but no simpler."
The methodology that Govindarajan and Trimble propose has twelve fundamental principles (Pages 153-156). Here are the first three:
1. Companies must shift time and energy from [begin italics] this side [end italics] to the [begin italics] other side [end italics] of innovation.
2. Organizations are not built for innovation, they are built for ongoing operations...and there are fundamental incompatibilities between the two. [Please see Pages 6-9.]
3. There are three powerful models for overcoming these incompatibilities and allowing innovation and ongoing operations to simultaneously to thrive. All three models can coexist in a single company, but it is crucial to match each initiative to the proper model.
a. Model S, for Small initiatives, attempts to squeeze innovation into slivers of slack time. It can deliver a very large number of very small initiatives.
b. Model R, for Repeatable initiatives, attempts to make innovation as repeatable and predictable as possible. It can deliver an ongoing series of similar initiatives, regardless of their size.
c.Read more ›
Let me begin this book review with a confession. When I received my copy of the book a few weeks ago, I began reading it in all earnest. I wanted to be an early bird in sending in my review. The slimness of the book (170 pages) was an added attraction. However, as it often happens, the book along with other ‘must reads’ got parked in the corner shelf, to be ‘dealt with’ later.
Yesterday, when I began reading it again I asked myself, “Alok, given the very powerful title of this book, what do you remember of the first 22 pages that you had read?”
My mind seized; my brain cells overheated and my memory began to play tricks on me. Alas, the answer was ‘nothing’ – a ‘404’ in web entrepreneurs’ jargon. Something was not quite right.
‘Beyond the Idea’ is uninspiring, insipid and quite frustrating. If you have read Haruki Murakami, this book mimics his signature style of ‘keeping you waiting’. Alas, in ‘Beyond the Idea’, nothing happens after the wait.
As an entrepreneur, the concept of Going Beyond Ideas is very close to my heart. Most digital entrepreneurs have zillions of ideas but hardly do anything beyond fantasizing about the implementation. Hence when this book came along, my heart leapt - I thought I would find the secret of making things happen, inside.
The authors Vijay Govindarajan & Chris Trimble (both professors at the Tuck School of Business at Dartmouth) apply an extremely academic and boring method in attempting to solve what is one of the greatest challenges of modern day entrepreneurs and companies.
The book very early states that “Beyond the Idea is about project management…”
Huh? Ideas become projects only if they are truly worth pursuing.Read more ›
Most Recent Customer Reviews
True innovation starts only after the parties and fanfare are over. As someone who runs an innovation program for a fortune 50 company I can attest to the validity and significant... Read morePublished 2 months ago by ahig
On time, as advertised, and what more could you ask for?!Published 4 months ago by Derrah E. Jackson
This book provided an interesting -- and realistic -- perspective of how to move beyond idea generation and implement solutions through innovation. Read morePublished 5 months ago by Sterling VA
Beyond the Idea offers a fresh perspective in understanding the dynamics of innovation in relation to the perfomance engine, and why each should respect the other. Read morePublished 12 months ago by SusieqInArkansas
Not nearly as good as How Stella Save the Farm. The material is basically a literary recap of a what appears to be a thesis. Content is solid. Love the content. Read morePublished 13 months ago by Symmetrix1
Innovation has no social boundary. These days a number of farmers, agricultural workers, craftsmen and young citizens in the rural areas in a developing country like India are... Read morePublished 16 months ago by Dr Anup K Das
Exactly what I thought it would be. I will definitely recommend this to others. I have no complaints with the order.Published 20 months ago by Russell