The emerging markets around the world are now accessible to businesses of all sizes, in industries across the spectrum. This text illustrates how the United States government and the private sector have come to work in a partnership to enhance US competitiveness in these markets. It also provides a page resource guide to the big emerging markets.
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Editorial Reviews
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This 1996 guide profiles ten countries which have been identified as the markets holding the most potential for U. S. exports and investments. This is first in a projected series: it surveys different technologies and trade influences on each economic area's growth and development. -- Midwest Book Review
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5.0 out of 5 stars
An excellent, one-stop compendium for international traders.,
By A Customer
This review is from: The Big Emerging Markets (Paperback)
The only book I've seen to present the "bottom-line" on doing business in the important emerging markets of Asia, Eastern Europe, Africa, and Latin America. Despite the Asian Financial Crisis and other factors affecting U.S. trade with some of these markets, all are expected to recover in the near future and to remain robust for the long term. This book's observations will carry on for many years and its reference compendium at the back is still unsurpassed. Highly recommended for classes teaching international trade and finance. Excellent layout, organization, and graphic design make this a pleasant volume to read, and we look forward to a new edition soon.
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