Big Ideas: Putting the Zest into Creativity and Innovation at Work [Paperback]

Jonne Ceserani (Author)

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Book Description

Publication Date: February 14, 2003

Innovation, creativity and change are the lifeblood of business but unlocking the innovative ability of an organization can be a difficult process.

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Innovation, creativity and change are the lifeblood of business but unlocking the innovative ability of an organization can be a difficult process.

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About the Author

Jonne Ceserani is a Partner in Synectics, an international consulting and training firm based in London and Cambridge MA that specializes in innovation and the management of change. Ceserani has worked around the world delivering creativity, innovation, change, leadership, and coaching programs for clients as diverse as Coca-Cola, Bass and Unilever. Ceserani is the author of "Innovation and Creativity" (Kogan Page).

Product Details

Paperback: 197 pages
Publisher: Kogan Page Business Books (February 14, 2003)
Language: English
ISBN-10: 0749438789
ISBN-13: 978-0749438784
Product Dimensions: 9.1 x 6 x 0.6 inches
Shipping Weight: 8 ounces
Amazon Best Sellers Rank: #2,555,945 in Books (See Top 100 in Books)

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