Big Shots: Business the Rupert Murdoch Way [Paperback]

Stuart Crainer (Author)

Book Description

ISBN-10: 1841121509 | ISBN-13: 978-1841121505 | Publication Date: December 15, 2001 | Edition: 2nd

Now brought completely up-to-date for this new edition, Business The Rupert Murdoch Way not only reveals the secrets of Murdoch's remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. From thriving on risk to hard selling, and from loving the detail to betting big on the future, Business The Rupert Murdoch Way is a fascinating insight into what it takes to create a global business empire.

Editorial Reviews

From Library Journal

Is there anything new to say about the four high-profile corporate executives featured in this series? The work of Dearlove and Crainer, two British business writers, suggests that there is not. Their texts consist of quotes from previous books and articles held together by statements that appear to have little to legitimize them. The authors give no indication of the source of their opinions, facts, and speculation. For each executive, there are ten "secrets" on which the analysis of his management style is based. Although the other three executives are referred to in each book, there is no attempt at comparative analysis. For example, for Murdoch, ruthlessness is cited as a secret of success, with the belief that "nice guys finish second." But Branson's common touch with customers and staff alike is the key to his popularity and success. Go figure. The quality of the writing is uneven and frequently repetitious, but there is an easygoing approach that makes all four books appealing for a quick read. Undergraduate term-paper writers and casual readers who have heard these names may appreciate the one-stop biography/management style content. Graduate students, businesspeople, and other specialists will pass on these books in search of more solid content.ASusan DiMattia, "Library Journal"
Copyright 1999 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

From the Inside Flap

Rupert Murdoch is probably the most famous businessman in the world. His power and influence are matched only by his profits and ambition. The Washington Post has called him "the global village's de facto communications minister". Although viewed by some with deep suspicion and regarded by others with fear and loathing, his global success is beyond compare. His company, News Corporation, has total assets of over $30 billion and annual sales of over $12 billion. The News Corp empire spans 780 businesses in 52 companies including BskyB, News International, the Los Angeles Dodgers, 20th Century Fox and Star TV.

Murdoch is a phenomenon: the ultimate deal-maker. How does he do it? Now brought completely up-to-date for this new edition, Business the Rupert Murdoch Way not only reveals the secrets of Murdoch's remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. From thriving on risk to hard selling, and from loving the detail to betting big on the future, you have in your hands the secret of phenomenal success.

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Product Details

• Paperback: 192 pages
• Publisher: Capstone; 2nd edition (December 15, 2001)
• Language: English
• ISBN-10: 1841121509
• ISBN-13: 978-1841121505
• Product Dimensions: 8.5 x 5.4 x 0.5 inches
• Shipping Weight: 9.1 ounces (View shipping rates and policies)
• Average Customer Review: 3.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #2,871,789 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

4.0 out of 5 stars I expected some more, October 27, 2000

By 

"saran_web" - See all my reviews

This review is from: Business the Rupert Murdoch Way: 10 Secrets of the World's Greatest Deal-Maker (Paperback)

The book is very generic on how Rupert Murdoch operates, I was expecting more specifics. The book is good though, if you just grab the 10 steps the author mentions.

2 of 3 people found the following review helpful:

5.0 out of 5 stars Concise and Adequate, December 26, 2001

By 

Mohit Kapur (Minneapolis, MN USA) - See all my reviews
(REAL NAME)   

This review is from: Business the Rupert Murdoch Way: 10 Secrets of the World's Greatest Deal-Maker (Paperback)

I generally do not like reading thick books. This book is not only ideal for the busy executive, but also for that "lazy student" who has much beter things to do in life. At the end of each chapter, the key take-aways are summarized. It is interesting to note that Murdoch can compromise ethics and journalistic integrity to further his business. He also has a nack of thinking and planning lightyears ahead of his rivals, and can stoop at any level to keep the Chinese happy (BBC, Critical Reporting, scrapping Chris Patten's autobiography et all).

3.0 out of 5 stars Nothing too exciting.., February 14, 2010

By 

Borosoft (Gospic, Croatia) - See all my reviews

This review is from: Big Shots: Business the Rupert Murdoch Way (Paperback)

A quick read with plenty of decent points but nothing that you wont find elsewhere. If youve read plenty of business books skipping this one wont hurt you. If you havent read many then this is a not bad easy read.