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Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur
 
 
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Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur [Paperback]

Dante Lee (Author)
4.5 out of 5 stars  See all reviews (17 customer reviews)

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Book Description

November 15, 2010

“Should I lower my price point? Give my new product away for free online? How do I compete when my goods, services, or business model might be duplicated?” In this candid, 21st-century-savvy guide, Dante Lee illustrates how passion can become profit by addressing the questions that every businessperson needs to ask. Black Business Secrets discusses the entrepreneurial skills that African-American business owners must master in order to compete in a world where most new companies fail within three years.

Whether you’re a weekend entrepreneur or a career-changing professional, Lee’s motto—“don’t be a worrier, be a warrior”—applies. From personal branding to best practices, this empowering blueprint offers surefire tips and strategies designed to ensure business survival and success.


Frequently Bought Together

Customers buy this book with Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works $10.17

Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur + Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works


Editorial Reviews

About the Author

Dante Lee is the 28-year-old president and CEO of Diversity City Media, an African-American marketing and public-relations firm based in Columbus, Ohio. Founded in 2000, this award-winning company—known for its marquee online businesses BlackNews.com, BlackStudents.com, and BlackPR.com—helps clients from corporations to start-ups penetrate the African-American consumer market. A respected motivational speaker and diversity consultant, Lee is the cofounder of Lee Moss Media, whose social-networking properties, including HBCU.com, BlackWomenConnect.com, and BlackInAmerica.com, collectively attract over two million African-American visitors each month. Recognized by top media outlets MSNBC, CNN, Fox News, and Black Enterprise, Lee is showcased in Ebony’s 2010 Young Entrepreneurs list.


Product Details

  • Paperback: 336 pages
  • Publisher: SmileyBooks (November 15, 2010)
  • Language: English
  • ISBN-10: 1401929540
  • ISBN-13: 978-1401929541
  • Product Dimensions: 8.9 x 5.9 x 0.9 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #216,856 in Books (See Top 100 in Books)

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Customer Reviews

17 Reviews
5 star:
 (10)
4 star:
 (6)
3 star:
 (1)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.5 out of 5 stars (17 customer reviews)
 
 
 
 
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5 of 5 people found the following review helpful:
4.0 out of 5 stars Real Information, Real Strategies, December 16, 2010
This review is from: Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur (Paperback)
If you threw a stone in a crowded room, you'd likely hit a business owner with a book on starting and building a business. When written, those books are often long on platitudes and short on practical AND inspiring information, Lee's book is different.

Lee has captured an important niche - the emerging Black entrepreneur - and gathered the best, successful people and put them together in one place. That's the inspiration.

The practical information - lists of resources and programs is the kind of information it takes hours to research and compile. Lee has taken care of all the work for entrepreneurs so they can get to the business of learning and running their business.

The economic downtown has presented an opportunity for Blacks, a group who has seen their unemployment numbers dwarf the national average, and they are creating their own businesses opportunities in great numbers. I always advise clients to begin any new venture with research, I will suggest they start their research with Lee's book.
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2 of 2 people found the following review helpful:
4.0 out of 5 stars A Blueprint for Success, December 16, 2010
This review is from: Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur (Paperback)
Anyone who knows Dante Lee knows that he has cracked the code when it comes to staying ahead of business trends and understanding what works for businesses TODAY. This book is a quick and dirty sample of his sheer brilliance. If you've ever considered going into business for yourself, this book will crystalize the fact that now is the best time to do it, despite what the economy says to the contrary. Black Business Secrets literally gives you a blueprint of successful strategies that really work. Do not hestitate to invest in this one. Then, get ready for massive success in the New Year.
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1 of 1 people found the following review helpful:
4.0 out of 5 stars Great Resources to Help You Transform Your Ideas into an Enterprise!, December 28, 2010
This review is from: Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur (Paperback)
Great business ideas are a dime a dozen. Developing those ideas into a workable business takes hard work, skill, persistence and resources. Do you have a great business idea, but, don't know how to start? Black Business Secrets is your start!

Some books inspire. Dante Lee's Black Business Secrets goes beyond that. It empowers and challenges readers to make it happen. Black Business Secrets provides practical resources; insights and tips that will help you transform your ideas into profitable ventures. The book's greatest asset is that is gives readers the tools to build business and economic success. It also features wisdom from some of Black America's most successful entrepreneurs including Billionaire Bob Johnson, Farrah Gray, Networking Guru George Fraser and others. The book avoids the pie-in-the-sky fluff, it is grounded in the same real life and tough love that helped Dante's companies dominate their industries and generate millions of dollars over the past ten years.

Zach Rinkins

[...]
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