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Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff --This text refers to an out of print or unavailable edition of this title.
is a non-fiction book about the unconscious mind. In particular though the part of the unconscious mind we automatically use to make split second decisions, what he calls... Read morePublished 15 hours ago by N. Albert
I had to have this book for a course at college. While it has nothing to do with my major, (ECE), I did find it an enjoyable read. Read morePublished 2 days ago by Renee
Very interesting study on our ability to make decisions based on analysis and reason versus making essentially instantaneous decisions based on "gut" responses and when... Read morePublished 4 days ago by AlohaLarry
Malcolm, I don't know if you'll ever read this, but all I can say is, thank you. You've given me the hope I needed to get my life off the ground.Published 8 days ago by Jordan Elmore
This book makes you think about how you think. Everyone has biases inherent to their persons and personal experiences. Read morePublished 9 days ago by Kenneth Miller