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Bloggers Boot Camp: Learning How to Build, Write, and Run a Successful Blog Paperback – April 28, 2014

ISBN-13: 978-0415737142 ISBN-10: 0415737141 Edition: 2nd

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Product Details

  • Paperback: 204 pages
  • Publisher: Focal Press; 2 edition (April 28, 2014)
  • Language: English
  • ISBN-10: 0415737141
  • ISBN-13: 978-0415737142
  • Product Dimensions: 10.9 x 8.4 x 0.5 inches
  • Shipping Weight: 1.5 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #880,894 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

Charlie White is an author and consultant who's been writing articles published in magazines and websites since the early days of the Internet. He's written for Wired and Popular Science magazines, was Senior Editor of Mashable, Senior Associate Editor for gadget site Gizmodo and Deputy Editor of NBC Universal tech site DVICE. He’s written more than 9,000 published articles, totaling more than 3 million words. Before he began writing magazine articles, blog posts and books, Charlie enjoyed a 30-year career as an Emmy award-winning television producer/director, directing five national television series for PBS

John Biggs writes about technology for the 46 million page-view-per-month website TechCrunch. He was former editor of Gawker Media's Gizmodo. He has a Master’s Degree in Business and Economic Journalism from NYU and is currently completing a non-fiction study of Marie Antoinette’s watch (he’s also a watch nut). After spending four years as an IT programmer during the dot-com era, he became a full-time journalist. He’s the author of the book, Black Hat: Misfits, Criminals, and Scammers in the Internet Age.


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Most Helpful Customer Reviews

Format: Paperback
This is a great resource for beginner and intermediate bloggers. I've been blogging for a few years and many of the advice dished out in the book are some of what I practice, and then there are also new tips I've never seen before.

The authors Charlie White and John Biggs definitely have the credentials to write this book. They have worked for Wired, Mashable, Gizmodo, TechCrunch and other companies. The experience they get are from the ground, from the front lines. Many live examples, so called war stories, are included.

This book is different from other blogging books because it has very actionable and technical tips. In a way, the instructions are actually training you to be a journalist, one that writes online. As a blogger, you're less constrained by the rules, but you still need journalistic skills to make sure that your writing is engaging enough for your readers. It teaches you how to source for stories, how to angle them, and even talk about things like commonly misused words.

This book is quite frank at stating what will and will not work. Your success is directly related to the degree at which you follow through all the instructions. The focus of the book is on creating quality content. One of the main tips is to write 1000 words each day. It's not easy, but it's good training, and the book has lots of ideas on what you can write to achieve the length and quality.

What's lacking is perhaps the part on monetizing your blog which is a rather short section that you will need to explore further on your own. The book does not promote quick get-rich tips, however it's one that will get you started on the right track and mindset.

Get the Kindle version if you can since the book is mainly text.
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