Amazon.com: Blue Magic: The People, Power and Politics Behind the IBM Personal Computer (9780816013913): James Chposky, Ted Leonsis: Books

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Blue Magic: The People, Power and Politics Behind the IBM Personal Computer [Hardcover]

James Chposky (Author), Ted Leonsis (Author)

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Book Description

Publication Date: August 1988 | ISBN-10: 0816013918 | ISBN-13: 978-0816013913 | Edition: 1St Edition

A consistently engrossing account of how IBM overcame the inertia of its own corporate culture to develop a personal computer line that became a multibillion-dollar industry... a fascinating story that rings true throughout.

#outer_postBodyPS { display: none; } #psGradient { display: none; } #psPlaceHolder { display: none; } #psExpand { display: none; } A consistently engrossing account of how IBM overcame the inertia of its own corporate culture to develop a personal computer line that became a multibillion-dollar industry... a fascinating story that rings true throughout.

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Product Details

Hardcover: 228 pages
Publisher: Facts on File; 1St Edition edition (August 1988)
Language: English
ISBN-10: 0816013918
ISBN-13: 978-0816013913
Product Dimensions: 9 x 5.9 x 1 inches
Shipping Weight: 14.4 ounces
Amazon Best Sellers Rank: #1,586,563 in Books (See Top 100 in Books)

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More About the Author

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