From Publishers Weekly
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This book will completely change the way we think about our businesses.
I recently read, "Blue Ocean Strategy " How to create uncontested market space and make the competition irrelevant" by Chan Kim and Renee Mauborgne.
It gives a good perspective on creating new business opportunities and provides many real world examples.
great business book fo learn how to get out of the highly competitive areas.Published 3 days ago by A reviewer of all. MY opinion must be heard!
This book is required reading for anyone who wants to make big bucks with a thought that can be summarized in 250 words; then brought to market with a book and CDs. Read morePublished 10 days ago by John J. Valentine
A little over the top, but I am sure it works for those that like to endlessly overly strategize and not really get on with the job!Published 28 days ago by Reviewer
BLUE OCEAN STRATEGY - NEW EXPANDED EDITION
IT WAS A PLEASURE TO READ THE NEW EDITION OF BLUE OCEAN STRATEGY AS IT HAS COME OUT AT A TIME WHEN INTEREST IN CREATING NEW... Read more