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This book will completely change the way we think about our businesses.
I recently read, "Blue Ocean Strategy " How to create uncontested market space and make the competition irrelevant" by Chan Kim and Renee Mauborgne.
It gives a good perspective on creating new business opportunities and provides many real world examples.
Great book and idea. It can get a little dry, but I love the overall principle and focus.Published 4 days ago by Thomas K
GREAT book to read for anyone in business. This is not just for marketing people. I am in finance and accounting and this book has been extremely beneficial in my ability to... Read morePublished 5 days ago by Holly
I loved this book because it was easy to read and contained plenty of examples. In my opinion, it helps a lot especially if you are looking to create a startup. Read morePublished 1 month ago by Cosnita Radu Viorel
For as long as I can remember, my environment has been teaching me that if I want to stand out and be recognized as an individual I have to set myself apart and be different in a... Read morePublished 1 month ago by Greg Anthony Hawod
I was studying on Theory Of constraints. In a video of E.M. Goldratt I have noticed that he is surely suggesting to read this book to understand Viable Vision concept comprehendly. Read morePublished 1 month ago by Utkan Uluçay
Helpful book for thinking about how to set yourself/your business apart. Contains several examples of mostly well-known companies and how they set themselves apart.Published 1 month ago by Facilitator with Fortitude, TKO