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This book will completely change the way we think about our businesses.
I recently read, "Blue Ocean Strategy " How to create uncontested market space and make the competition irrelevant" by Chan Kim and Renee Mauborgne.
It gives a good perspective on creating new business opportunities and provides many real world examples.
The book propagates the use of compelling strategic models and ideas to break away from competition-based to an innovation-based business environment, thereby unlocking untapped... Read morePublished 3 days ago by Sanket Arora
It introduces simple ideas that, when reading them, you think "yea of course, why wouldn't you want to do that?". Read morePublished 6 days ago by Justin Belden
Way too wordy. Seems like its over complicating the issue, and trying to put more pages in the book.Published 6 days ago by Ale u
This book outlines the ability to create value beyond the tangible product and then walks you through the execution. Brilliant! Read morePublished 10 days ago by Christine Hunt
One of the best business books I've read. Truly inspiring.
Unlike most books, this one gives practical real advice that you can follow and apply.
Go where the others aren't - written very well, easy reading, but powerful.Published 15 days ago by Craig L.