Eric Schaefer's readable history of exploitation movies begins with a description of what the genre ain't--the rabid "nudie pics" of Russ Meyer (Faster, Pussycat, Kill! Kill!
) and the drecky, knowing arthouse flicks made by Andy Warhol and Paul Morrissey (Andy Warhol's Dracula
). Though these camp movies are sometimes labeled "exploitation," they do not exactly fit Schaefer's definition. For him, exploitation is the brand of movie that puts nudity and antisocial behavior up on the screen in the name of civic-mindedness and healthy social conscience--and with a wink. Between 1919 and 1959, sexual hygiene and antidrug movies with kicky, lascivious titles such as No Greater Sin
(1939), Call Girls
(1959), Nudist Land
(1937), and Paroled from the Big House
(1938) traveled through the country outside regular theater chains, advertising themselves as "shocking" yet educational. The posters didn't slouch either. No Greater Sin
promised viewers, "You'll gasp, you'll wince, you'll shudder... so powerful, many will faint!" Schaefer argues that studying the films tells us cartloads about the way Puritanical America grappled with complex issues like premarital sex, drugs, infidelity, and alternative lifestyles. And he may be right: by 1959, audiences had begun turning to European films like And God Created Woman
, films that treated exploitation movie subjects legitimately. The story of a lost culture, Bold! Daring! Shocking! True!
is finally an archaeology of the immediate past that throws our present incoherence about sex, public-mindedness, virtue, and immediate gratification into high and sometimes hilarious relief. With priceless historical black-and-white photographs. --Lyall Bush
From Library Journal
The "classic" exploitation film of the silent to postwar eras was made cheaply with glaringly poor production values by a small independent firm, was independently distributed and usually shown in theaters not affiliated with the majors, and generally featured a forbidden topic. The genre was created when the major studios began to realize the economic advantages of some sort of self-censorship; what Hollywood would no longer put on the screenAsex, drug use, venereal disease, prostitution, and nudityAthe exploitation filmmakers would. With minuscule budgets and no identifiable stars, the exploitation film maker only had the lure of the forbidden to get people into the theater. The first half of this book looks at the mechanics of the films; production, distribution, advertising, and exhibition differed greatly from Hollywood norms. The second half examines the major catagories of exploitation films. A good look at a neglected topic; for academic and larger public libraries.AMarianne Cawley, Charleston Cty. Lib., SC
Copyright 1999 Reed Business Information, Inc.