James B. Duke, or Buck as his family called him, took over the familys tobacco manufacturing business after his father retired. He also played a key role in the establishment and then management of the British-American Tobacco Company in and after 1901-1902. From the standpoint of business history alone, this was a pioneering and colorful venture. Duke also ventured into Canadian hydroelectricity, a highly creative and bold move that dramatically revealed his entrepreneurial panache and genius.
In this fascinating biography, Durden presents the life of a man who was not only a business genius, but also an avid horticulturist. He spent several million dollars on transforming a large portion of the Duke family farm in New Jersey into a magnificently landscaped park, one of the late Gilded Ages most magnificent country estates. This is also the biography of a most creative entrepreneurial capitalist, one who, after a lifetime of big business successes, finally turned his talent towards investing in a unique plan for perpetual philanthropy in the Carolinas.
