Praise for The Book of Entrepreneurs' Wisdom "A great tool, not just for entrepreneurs,but for anyone trying to improve their business skills. It sure would have been nice to have had this book twenty-three years ago!" -Jim McCann, President, 1-800-Flowers Pearls from The Book of Entrepreneurs Wisdom "The secret to success: Plunge into the uncomfortable, push, or be lucky enough to have someone push you, beyond your fears and your sense of limitations." -Barry Diller "I sometimes feel like I'm behind the wheel of a racecar. I need to keep my eyes on the horizon, but I also need to keep my attention on the rear-view mirror to see who's gaining on me." -Steve Case "A business which starts off quickly, makes money at once, and seems to be in every respect a gold mine, often does not last long." -Harvey Firestone "Did I want to risk an embarrassing and costly failure? Absolutely." -Michael Bloomberg
Book Description
Frequently Bought Together
Editorial Reviews
Review
"This is classical and fascinating material that should be widely read by aspiring (and practising) entrepreneurs." (Long Range Planning, Vol 35, 2000)
From the Inside Flap
Not everyone can start a new business and turn it into a success. Though many have gotten ideas off the ground, few have kept them afloat. While many have opened doors to budding ventures, few have been able to keep them open. And while many have begun freshman businesses, few are true entrepreneurs. What does it take to join this elite rank? The answer may well best be found from those who know firsthand-the fortunate few who have taken the lightbulbs in their heads and made them shine: pioneers like Henry Ford, George Eastman, Kim Polese, Col. Harland Sanders, Lillian Vernon, Warren Avis, Richard Branson, Dave Thomas, and Steve Jobs. Now, The Book of Entrepreneurs' Wisdom affords you an unprecedented opportunity to hear-in their own words-what these legends have had to say on the topic of entrepreneurship. The Book of Entrepreneurs' Wisdom. brings together the essays and speeches of more than fifty pioneers, past and present. From starting up to creating marketing strategies, from taking risks to building brand identity, the writings contained here span the entire spectrum of essential entrepreneurial issues. For example, Wally "Famous" Amos talks about the power in commitment and Lillian Vernon presents her entrepreneur's toolkit. For easy reference, the essays contained in The Book of Entrepreneurs' Wisdom are organized into eight categories, covering the start-up process; the maverick element; venture capital, LBOs, and going public; risk and strategy; inventors turned entrepreneurs; branding, image, and selling; entrepreneurial management; and personal stories. Each essay is preceded by a brief introduction that places it in historical perspective and offers interesting and insightful information about its author's life and career. And throughout each essay, passages have been highlighted that call attention to each contributor's most pithy, profound, or quirky ideas. Offering timeless wisdom from the most successful entrepreneurs ever, The Book of Entrepreneurs' Wisdom is must reading for anyone looking to join the venerable rank of these gunslingers, explorers, pioneers, and thrill seekers.
Product Details
Would you like to update product info or give feedback on images?
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
9 of 9 people found the following review helpful:
5.0 out of 5 stars
Go for it! And then do it!,
By
This review is from: The Book of Entrepreneurs' Wisdom: Classic Writings by Legendary Entrepreneurs (Hardcover)
Peter Krass has edited the Wisdom Series series which includes this volume. Each anthologizes brief essays by various executives who are most highly regarded as leaders, managers, entrepreneurs, etc. Following an insightful Introduction, Krass provides a brief bio of each author which precedes her or his essay. Here we have "classic writings by legendary entrepreneurs" whose essays are organized by Krass as follows:Part I: The Start-Up [eg Michael Bloomberg, Kim Polese, and Doris Drucker] Part II: The Maverick Element and Other Qualities [eg Warren Avis, Andrew Carnegie, and Mark McCormack] Part III: Venture Capital, LBOs, and Going Public [eg Tom Monaghan, Conrad Hilton, and Henry R. Kravis] Part IV: Risk and Strategy [eg Richard Branson, Dave Thomas, and Steve Case] Part V: Inventors Turned Entrepreneurs [eg Henry Ford, Steven P. Jobs, and Benjamin Franklin] Part VI: Branding. Image, and Selling [eg Howard M. Schultz, John H. Johnson, and P.T. Barnum] Part VII: Entrepreneurial Management [eg Alfred C. Fuller, Debbi Fields, and Anita Roddick] Part VIII: Personal Stories [eg Herman W. Lay, Kenneth H. Olsen, and Samuel Goldwyn] Krass has done a brilliant job of selecting and then organizing the 54 essays, many of which are otherwise unavailable or virtually inaccessible. (For example, Doris Drucker's "Mrs. Drucker Starts a Business." Yes, she is the wife of that Mr. Drucker.) If you enjoyed reading this book as much as I did, I urge you to check out each of the other volumes in the Wisdom Series, also published by John Wiley & Sons.
8 of 10 people found the following review helpful:
5.0 out of 5 stars
Wisdom from the worlds leading entrepreneurs,
This review is from: The Book of Entrepreneurs' Wisdom: Classic Writings by Legendary Entrepreneurs (Hardcover)
This book is a collection of 50 essays and speeches by the world's leading entrepreneurs-from the past to the present.Barry Diller, Michael Dell, Richard Branson, and Phil Knight are among the successful entrepreneurs who share their best advice and strategies in the pages of this book. Filled with insights on a wide variety of entrepreneurial issues, the book discusses such topics as how to set and meet personal goals, how to create the right image for your company, problem solving, generating ideas, going public, and effective management. Editor Peter Krass introduces each selection and provides interesting and relevant background information on each entrepreneur. He also highlights significant comments and advice from each entrepreneur. This book features each entrepreneur's ideas in his/her own words. Informative and inspiring, this book will appeal not only to entrepreneurs, but to all general business readers. Peter Krass is an author and editor. He is the editor of The Book of Investing Wisdom, The Book of Leadership Wisdom, and The Book of Business Wisdom (all available from Wiley). Reviewed by Azlan Adnan. Formerly Business Development Manager with KPMG, Azlan is currently Managing Partner of Azlan & Koh Knowledge and Professional Management Group, an education and management consulting practice based in Kota Kinabalu, Malaysian Borneo. He holds a Master's degree in International Business and Management from the Westminster Business School in London.
2 of 3 people found the following review helpful:
5.0 out of 5 stars
Truly makes you realize you can do it,
By A Customer
This review is from: The Book of Entrepreneurs' Wisdom: Classic Writings by Legendary Entrepreneurs (Hardcover)
This book is a fantastic accounting of many famous business owners and their stories. It shows the would be business owner that through hard work, dedication, and commitment, dreams and goals can be reached.
Share your thoughts with other customers: Create your own review
|
|
What Other Items Do Customers Buy After Viewing This Item?
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
