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Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online [Paperback] Unknown Binding – 2011


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Product Details

  • Unknown Binding
  • Publisher: Desktop Wings, Inc. (2011)
  • ASIN: B00842D0US
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (66 customer reviews)

Customer Reviews

4.9 out of 5 stars
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This book was very detailed with easy to follow steps to market your book.
K . Wagner
In Book Marketing Made Easy, D'vorah Lansky focuses on how authors can sell non-fiction books online.
Lynne Klippel
This is book is for someone who is ready to read a quick book and get started.
Jeremy D. Kinney

Most Helpful Customer Reviews

6 of 6 people found the following review helpful By James P. Kelly on June 28, 2011
Format: Paperback
Talk about serendipity! Months of studying the current landscape for book marketing told me I needing "Book Marketing Made Easy" before D'vorah wrote it. Now here it is! D'vorah suggests its readers use a highlighter to keep track of tips or strategies that especially "speak" to the reader. Big problem. What's an author to do when every page shouts out solid advice or insightful tips? (My copy looks likes I dipped it in yellow ink:<) This book is like having a no-nonsense, tell-it-like-it-is book-marketing expert perched on my desk, embedded in a hundred and forty pages. Its detailed templates for publishing success reveal exactly what I need to do to self-market "Quantum Fires" effectively both before and after its release. Thank you, D'vorah Lansky!
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4 of 4 people found the following review helpful By Barbara Casey, The Tutorial Lady on July 24, 2013
Format: Paperback Verified Purchase
I was hoping this book would give me something new to work with, after reading the stellar reviews.

I wouldn't have minded so much, if I had just bought the Kindle version at $2.99. I paid full price for a 142-page softcover book that told me nothing new at all. The information is very basic... and if that's what you need, you'll get something out of the book. If you've been following any online marketers for a year or more, you'll have come across these ideas already.

It looked to me as if the book had been intended for the Kindle market, rather than paperback, judging from the strange layout inside the covers. And after paying 14 bucks, I couldn't believe the number of the author's affiliate links sprinkled all through her text. An editor should have caught that (along with odd page numbering and chapter positioning). Lansky is a book marketing pro; I really expected more.
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2 of 2 people found the following review helpful By Julie Isaac on July 11, 2011
Format: Paperback
In D'vorah Lansky's introduction to "Book Marketing Made Easy," an extremely practical guide to online book promotion strategies, she reminds us that, "Your book is a gift that you give to the world." Writing a book is only half of an author's job, the other half is getting that book into the hands of readers so that it can fulfill its particular mission to inform, inspire, enlighten, or entertain.

"Book Marketing Made Easy" touches on all the primary ways you can connect with readers online: blogging, social networking, teleseminars, information products, article marketing, and online video. If simply reading this list makes you feel overwhelmed, don't worry. You only have to do one thing at a time, and D'vorah's made that super easy for you. Each chapter contains a list of specific actions you can take, and all you have to do is choose the ones that seem the easiest or sound like the most fun, and your book marketing will soon be rocking and rolling online.
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4 of 5 people found the following review helpful By Jason Matthews on May 24, 2012
Format: Kindle Edition Verified Purchase
Length: 2:49 Mins
Author Jason Matthews reviews D'vorah Lansky's how-to guide, Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online.
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1 of 1 people found the following review helpful By Amazon Customer on January 18, 2012
Format: Kindle Edition Verified Purchase
Marketing a book online doesn't have to be complicated, and this book proves it.

Each of the major strategies taught in this book can work wonders when consistently applied. Running a helpful blog, for example, can do wonders for your sales. Social networking can be a great way to grow your fan base when you go about it correctly (it's not always a waste of time!). Teleseminars are a great way to make personal contact with your readers and fans and not only make additional sales, but build customer loyalty. Article marketing is a staple of information marketers and it's not going anywhere.

This book gives you the broad strokes of how to do the above successfully (along with other marketing techniques) and is certainly worth $2.99.
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1 of 1 people found the following review helpful By Suzan St Maur on July 11, 2011
Format: Paperback
Marketing a book has never been easy - I know, because I've had over 25 books published and each time the marketing process has become increasingly complex. Trade publishers, bless their hearts, say they will market your books but usually this amounts to very little, and their expertise in the online environment is limited. If you self-publish, you're on your own anyway. Result? It's DIY time.

Available media for marketing have exploded into myriad platforms online, so devising a marketing plan for your book is ten times as complex as it was even ten years ago. Unless you have expert guidance through this maze, your chances of success are slim.

I've read a number of books about book marketing online, but D'vorah Lansky's "Book Marketing Made Easy" is by far the most comprehensive I've seen. I would strongly recommend anyone wishing to mount an effective campaign to buy this book and keep it handy for reference; if you do, your book's success is almost guaranteed.

Suzan St Maur from HowToWriteBetter.net
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1 of 1 people found the following review helpful By Stephanie Fish on July 9, 2011
Format: Paperback
Finally, a book that spells out each step of marketing your book for increased exposure that will lead to real sales! D'Vorah did a fantastic job walking any author through the steps of online marketing. As an author's virtual assistant, I can see the value in having this book at arms reach.
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1 of 1 people found the following review helpful By Tina Haapala on July 8, 2011
Format: Paperback
"Book Marketing Made Easy" is a simple, straightforward 'how-to' kit for authors looking to maximize their marketing muscle. Step by step, Ms. Lansky presents the fundamentals of book marketing, focusing on the wide range of opportunities that the Internet offers while never forgetting the human element. By reading the details in each chapter, you will go behind the scenes of popular and successful authors and you'll realize that it is possible, with the right tools. Many of those tools are highlighted at the end of each chapter, along with a recap that is sure to put your own marketing mind in motion.

Tina Haapala
[...]
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More About the Author

D'vorah Lansky, M.Ed., Bestselling Author | Marketing Wizard

D'vorah is the author of the Amazon bestseller, Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online, along with several other books, including the Conversations About Marketing Series. She works with authors across the globe in effectively marketing their books online.

D'vorah's third published print book has formed the foundation of an online training program for hundreds authors and virtual professionals across the globe. "21 Ways to Launch a Successful Virtual Book Tour" walks you through the process of taking your book on tour, across the globe, without leaving home!

She is the founder of the Build a Business with Your Book Author Community and the producer of the Annual Book Marketing Conference Online. You can connect with D'vorah at:
http://www.BuildABusinessWithYourBook.com
http://www.BookMarketingMadeEasy.com


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