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Boomercide: From Woodstock To Suicide Kindle Edition

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Length: 104 pages Enhanced Typesetting: Enabled

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Editorial Reviews

About the Author

Peter Levitan spent over 35 years studying the Baby Boomer generation in his role as a senior executive at Saatchi & Saatchi Advertising Worldwide, the world’s largest advertising agency, as the founder of successful Internet publishing and technology companies and the owner of his own national marketing agency. His clients have included General Mills, Johnson & Johnson, Microsoft, Nike and the United Nations. He was named the Newspaper Association of America’s New Media Pioneer in 1999. Peter grew up in Manhattan in the 50s and 60s, went to Woodstock and has lived across the U.S. and Europe. As a teen, he stumped the panel on television’s To Tell The Truth by claiming to be a National Science Award winner who experimented with LSD and he represented the Baby Boom generation on the short-lived TV show The Generation Gap. Boomercide: From Woodstock to Suicide is just the beginning of what will be an evolving series of books and blog entries about the 76 million Baby Boomers: our history, successes, dreams and retirement opportunities and issues. Peter’s popular Baby Boomer blog lives at

Product Details

  • File Size: 225 KB
  • Print Length: 104 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Portlandia Press (October 12, 2012)
  • Publication Date: October 12, 2012
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B009Q402MW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #468,799 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

Peter Levitan is a serial new business pitcher and has delivered global, regional, and very local new business pitches for global and local accounts over 30 years. He has a Hall Of Fame pitch batting average.

Peter ran business development and marketing at Saatchi & Saatchi Advertising Worldwide in New York and London, and bought and sold three of his own agencies (including Portland's Citrus). He went all-in digital in 1995 to launch online news websites for Advance Publications and founded ActiveBuddy, a natural language technology company that was purchased by Microsoft.

In addition to "The Levitan Pitch", Peter wrote 2012's "Boomercide: From Woodstock To Suicide" which offers unique financial planning advice for Baby Boomers that want to take control of their future.

Peter runs Peter Levitan & Co., an international advertising agency new business consultancy. He writes and speaks about the art of business development for his blog, industry publications, and events.

Customer Reviews

Most Helpful Customer Reviews

5 of 5 people found the following review helpful By Robert Hoffer on October 24, 2012
Format: Kindle Edition Verified Purchase
Downloaded this on my Kindle. Read it over 3 days. At first I found it disturbing, then rational, then kind of comforting in a "why not" kind of way.
Levitan's view of suicide as a viable end of life strategy is fresh actually strangely compelling. And it's informative. I think it's a great read for boomers - anybody north of 45 and for their kids between 45 and people 20 to 45. It's interesting how he ties the notion to financial stress that will invariably show up in later life for the vast bulk of us.... but I don't want to be a spoiler - pick it up
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2 of 2 people found the following review helpful By Diane on October 27, 2012
Format: Paperback Verified Purchase
and if I gave his book a 5 then people might think I wasn't being objective. Peter was a neighbor when our kids were young and he moved the family out west to the beautiful state of Oregon (from New Jersey, go figure...). Even back then, his ideas were fresh, conversations were never dull, and opinions were shared whether solicited or not.
This book is a quick read but not an easy subject to have written about. I agreed with much of his reasoning, being a realist myself. In the case of pain or physical/mental deterioration I am absolutely on board with boomercide and have a living will that outlines it.
I'm on the fence as to setting a specific year for my demise, however. There are too many variables and things that can change in the coming "golden years." I truly believe it is not all about me, I am just a part of "it." I could go tomorrow, and be very happy having raised three wonderful kids, enjoyed lifelong employment/volunteerism, having winnowed many friends down to the ones who really count, and best of all, having shared 29 years with my sweet husband. It's been a great run.

This would make an excellent book club book, and I will recommend it for my own rather eclectic one. Sure to be an interesting discussion. Well done, Peter!
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2 of 2 people found the following review helpful By Joel Sackett on October 30, 2012
Format: Kindle Edition Verified Purchase
I couldn't resist the title of this book. I'm not sure if it was the word Boomercide or the Woodstock reference. As a baby boomer, the title did catch my attention.

At first, I just thought that the book would be about the author's idea of planning his suicide to solve his retirement issues, which is a rather unique approach. I know my money will run out at some point and I'd rather not die old and poor. So, I understand Levitan's personal and controversial proposition. But, the book goes further to discuss the impending retirement crisis facing all of us. As he points out with intriguing facts and figures, most Americas have not, and are not, saving near enough to cover their retirement. When Levitan suggests a correlation between low saving rates, negative feelings coming from our financial meltdown and growing suicide rates in the baby boom generation, my eyes got much wider. Are we quietly choosing suicide over the poor house? Is anyone noticing? I hadn't even thought of this national problem until I read the first half of the book. Some of the book's insights have helped me to understand how important government assistance is to lower income people.

As an earlier reviewer says, Levitan approaches this tough subject with a sense of humor and this does diffuse the nature of some of his more difficult decisions. It is a serious book but it did make me laugh in a couple of places. I hope he publishes it as a paper book. I have friends I'd like to give it to. The book will certainly be good for starting conversations in book clubs.
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2 of 2 people found the following review helpful By Rico on October 29, 2012
Format: Kindle Edition Verified Purchase
Levitan has thought his suicide out, no doubt. His highly readable book on the subject is, unsurprisingly, both fascinatingly novel and somewhat uncomfortable to digest. He lays out his rationale lucidly and there can be no doubt that he's thought this through. He wants to make sure his family is informed all along, and that they are taken care of financially afterwards. He is sensitive to whoever it may be that first finds him after the act. He offers a patently useful checklist for anyone wanting to get their affairs in order as they age, irrespective of how they'll go (living will, will, life insurance). And most importantly he makes a strong case for the type of 'rational suicide' that he's writing about to better enter the conversation adults have around the big issues of life and death. The book is short, crisp and challenges some of the conventional wisdoms one might carry about such weighty subjects. I recommend it.

But... and this is not a critique of the book itself, but rather about the premise: Everyone is surely entitled to make their own decisions. I feel, however, that the most important sentence in the book is not dealt with sufficiently:

"There is a saying that a single suicide kills more than one person".

Levitan doesn't intend to enact his plan until he's 80 (19 years away). Still, he doesn't offer any hint of that being something he might reconsider along the way. He presumes his health will be poor and that his finances will be slowly dwindling away. But what if he celebrates his 80th birthday and realizes his assumptions were all wrong, or even partially wrong. Many things can happen in the interim--including this fascinating book selling enough copies to assuage his financial concerns.
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