Product Details

• Actors: Bijoy Goswami
• Format: NTSC
• Language: English
• Region: All Regions
• Studio: Communication Simulations, Inc.
• DVD Release Date: August 27, 2007
• Run Time: 90 minutes
• Average Customer Review: 4.9 out of 5 stars  See all reviews (11 customer reviews)
• ASIN: B000VHSPF4
• Amazon Bestsellers Rank: #115,190 in Movies & TV (See Top 100 in Movies & TV)

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  Movies & TV > Special Interests > Business

Editorial Reviews

Jonathan McCoy, Founder, Perception Labs

Bijoy's message with bootstrapping is one of empowerment - there are no constraints to being an entrepreneur, just the next action - or the RIGHT action to be more precise. Bijoy's framework for evaluating venture development and identity enable a fresh understanding of entrepreneurship which gives entrepreneurs, both new and experienced, the tools, the reassurance, and the initial tactical guidance to succeed in the long-term.

Product Description

What do founders Amar Bose (Bose), Scott Cook (Intuit), Richard Branson (Virgin), John Paul DeJoria (Paul Mitchell), Michael Dell (Dell), Bill Gates (Microsoft), Steve Jobs (Apple), George Lucas (Lucasfilm), Herb Kelleher (Southwest Airlines), John Mackey (Whole Foods Market), Anita Roddick (The Body Shop) and Oprah Winfrey (Harpo) have in common? They are all entrepreneurs who took a bootstrap approach to building their companies.

Bootstrapping is often contrasted with the Venture Capital model of entrepreneurship and much of the discussion centers around avoiding funding from investors. This commonly used definition falls far short of the true essence of bootstrapping. Phrases like: right action right time; constraint creates innovation; use everything; power of 2; demo/sell/build - all hint at what is really at work. Bootstrapping is simple yet mysterious, obvious yet subtle, tactical yet enduring. Neither cookie-cutter nor funding-driven, it is a third way of entrepreneurship involving the modern hero's journey. Bootstraps might start out looking similar to other businesses, but quickly evolve into totally unique entities. They might even take external funding, but it will be to scale rather than develop the business. The competitive advantage of a Bootstrap lies in the accumulated steps taken on its thousand-mile journey. For this reason, Bootstraps tend to be long-lived, weathering many challenges long after their startup days. Bootstrapping is also used by large organizations to nimbly initiate new products and ventures.

The 90-minute Bootstrap Bootcamp DVD is a condensed version of Bijoy's one-day seminar. The course takes you through the five stages of every bootstrap venture - Preideation, Ideation, Valley of Death, Growth, Rebootstrap - and the key actions of each stage. The Bootcamp helps you discover that you already have all the tools and knowledge to start your unique bootstrap journey; the rest you will acquire along the way.

About Bijoy

Bijoy Goswami develops and evangelizes simple, powerful models that help individuals and organizations discover their unique path. Raised in India, Taiwan and Hong Kong, he draws from his lifelong exposure and study of eastern philosophies to find their practical application in our lives. The first of these, the MRE Framework, is described in his book, "The Human Fabric," coauthored with Dave Wolpert. The MRE - Maven, Relater, Evangelist - framework explains the three core energies in people, organizations and societies. Its application to the bootstrap model is in understanding the complementary energies needed in founding teams. Bijoy founded the Bootstrap Network (http://www.bootstrapnetwork.com/) in 2003. The network supports a community of entrepreneurs taking a bootstrap approach to building their businesses. He has been featured in various publications including BusinessWeek.

This product is manufactured on demand using DVD-R recordable media. Amazon.com's standard return policy will apply.

See all Editorial Reviews

Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

5.0 out of 5 stars Bootstrap Bootcamp, January 19, 2008

By	Brandy Rainey (Austin, TX) - See all my reviews (REAL NAME)

This review is from: Bootstrap Bootcamp Fall 2007 (DVD)

I found this to be an extremely informative and useful tool for understanding how great ideas can become a reality. It is an easily understood, step-by-step guide to building a business and taking the right actions at the right time. It has inspired me to re-evaluate my current strategy and look to see if there is a more innovative way to approach my business.

It has also opened my eyes to the different people required to build a business. I was able to recognize my strengths and determine what type of partner would take my business to the next level. Bijoy is brilliant and the tools found in the Bootstrap Bootcamp DVD are easy for anyone to apply to any business at any level.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Bootstrap Bootcamp, January 17, 2008

By	Kim Smith (Austin, TX) - See all my reviews (REAL NAME)

This review is from: Bootstrap Bootcamp Fall 2007 (DVD)

Intelligent and engaging treatment of the relationship between thinking and doing in turning an inspiration into a concrete business reality. Also discussed are the different styles of thinking and doing embodied in different individuals and the different roles that these individual types must play at different points in the journey to concrete reality. Bootstrap Bootcamp (B/B) offers what is essentially a simple but universal "map" by which to navigate entrepreneurial terrain. Since every entrepreneur faces a unique landscape, B/B provides specific examples to assist in locating the critical registration points.

Although principally prepared with business entrepreneurship in mind, this "map," since it taps universal principals, can be useful for finding one's way in many other processes and relationships.

B/B opened my eyes, not only to new possibilities, but to fixes dearly needed in a current endeavor.

1 of 1 people found the following review helpful:

4.0 out of 5 stars Essence of Entrepreneurship, January 17, 2008

By	Sarah Siddiqi (Austin, Texas) - See all my reviews (REAL NAME)

This review is from: Bootstrap Bootcamp Fall 2007 (DVD)

The Bootstrap Bootcamp DVD serves as a timeless tool in every fresh or seasoned entrepreneur's tool-box through their own journey of dreaming, building and growing companies from scratch.

Most Business books and schools teach you what to do once you HAVE a company. This DVD begins with how to make sense of your thoughts at every step from the moment you "think" of starting your own company. The concepts of explaining the journey of building a company A-Z, are simple to follow and very logical once you hear it, see it and practice it.

Highlighted elements such as "talking to the customer" even before you take your product to market, "re-bootstrapping" your company after years of growth and practicing the art of constant innovation have been defined in clear steps with real-life examples to prove the fact that this thought process works!