An excellent reference for anyone wondering what it takes to be an entrepreneur. -- John Glynn, Professor of Entrepreneurship, Stanford Graduate School of Business
More than a how-to book, it is one of an entrepreneur's journey... -- John Neer, Executive, Lockheed Martin and former Founder, Space Imaging
More than a how-to book, it is one of an entrepreneurs journey... -- John Neer, Executive, Lockheed Martin and former Founder, Space Imaging
Not your typical Silicon Valley venture capital story... -- Chuck McMinn, Founder and Chairman, Covad
Solid advice on every step of building a company, from developing a product to selling the company. -- Heidi Roizen, Managing Director, SOFTBANK Venture Capital
From the Author
What's it like to start a business from scratch? I found it to be intensely creative and stimulating -- so rewarding that I'm in the process of doing it again. Yet the very thought of leaving a job to start your own business scares many people. Should you start your own company? This book provides and insider's window into the process I went through, starting with a dream and ending years later with the sale of my company, Banner Blue Software, at a handsome price. As I built my business, I learned answers to these questions and many others. Ultimately, I did more right than wrong, for Banner went on to great success. I hope that by sharing what I learned, you can improve your chance of success and minimize your mistakes.