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Bootstrapping 101: Tips to Build Your business with Limited Cash and Free Outside Help Paperback – August 11, 2009

25 customer reviews

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Editorial Reviews

About the Author

BOB REISS has been involved in 16 start-up companies. He is a graduate of Columbia University and Harvard Business School. His company R&R/Valdawn was named to the INC 500 list of America's fastest growing companies three years in a row. Two of his companies have been the subjects of Harvard Business School cases. One of the cases is included in this book to show real life Bootstrapping. He is a frequent speaker to Entrepreneurship classes at many of the major business schools. He has written an earlier book on Entrepreneurship called Low Risk High Reward.

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Product Details

  • Paperback: 188 pages
  • Publisher: R&R (August 11, 2009)
  • Language: English
  • ISBN-10: 0578024136
  • ISBN-13: 978-0578024134
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (25 customer reviews)
  • Amazon Best Sellers Rank: #562,616 in Books (See Top 100 in Books)

More About the Author

Bob Reiss grew up in Brooklyn and attended the NYC public schools. He is a graduate of Columbia University (where he played on an undefeated basketball team). He is a US Army veteran and a Harvard Business School graduate.
Bob Reiss was a National Sale Rep for 14 years before he switched to being a Manufacturer.

He has been involved in 16 start-ups and is the founder of a number of highly successful companies, including Reiss Games, R&R, and Valdawn, Inc., a division of R&R. R&R/Valdawn was named to the Inc. 500 list of America's fastest-growing companies for three years in a row.
Bob has been the subject of two Harvard Business School cases--taught at more than 100 universities around the world--and has been a guest speaker in entrepreneurship classes at the undergraduate, graduate, and executive levels both nationally and internationally.
His first book was Low Risk High Reward. He is married to an entrepreneur and has five daughters.

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful By Briana Bragg on December 9, 2009
Format: Paperback
As a small business owner who has never run a business before, I picked up this book to see how I could grow my business with little starting cash. This book provides helpful tips that I never would have thought of if I hadn't read it in here. These tips are practical real life tips that can be used by any business owner to grow their business.

I have never had to keep cash flow statements or manage workers until now, and reading this book helps me to keep track of my numbers and keep me in the right frame of mind to run my business on a daily basis. In my opinion, every start-up, entrepreneur and business owner should buy this book and read it over and over and over.
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2 of 2 people found the following review helpful By WPCareyDoug on February 8, 2012
Format: Paperback
WOW! Such a simple expression, but perfect for this book. Bob has put together a masterpiece and I was fortunate enough to be front and center for a presentation from him last Saturday. His story is motivating to say the least and his book is just the tipping point of what resources are all around us as base level entrepreneurs. Whether it be paperback or e-book GET THIS BOOK!!!!! You will not be disappointed and only be scratching your head as to why you didn't think of these tactics earlier. Personally, I was losing confidence in myself but after reading Bootstrapping 101 I have renewed confidence and motivation to make it happen!!!!
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1 of 1 people found the following review helpful By Jon Micetic on February 9, 2012
Format: Paperback
This book was assigned reading, which usually means it isn't any good, so I approached with caution. After reading the book I was quite surprised. Bob is an entrepreneurial genius. He has down to earth, practical ways of adding value to your start-up without spending money (or very little money). I have also had the privilege of seeing Bob speak in person, which further added to my opinion of this book. He has spent most of his life as an entrepreneur and speaks from years of experience.

Purchase this book, it will be worth every penny.
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I have taught entrepreneurship at Yale College and Columbia University, and I use The Harvard Business School case study of Bob Reiss's Company, "R&R" as the first case study in every class I teach. It is a fantastic and timeless example of entrepreneurial thinking and how to approach a startup in a way that minimizes risk and maximizes reward (this is why it is one of the longest-running and most popular entrepreneurship case studies taught. I use the lessons from the R&R case study "Bootstrapping 101" and "Low Risk, High Reward" throughout my class, and highly recommend this book. When I was first teaching the class, I reached out to Mr. Reiss and have spoken to him a number of times, and I can say that he is the genuine entrepreneurial article (and a great person). If people want more information about the book, his website bootstrapping101.com gives some great insight. Enjoy!
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By DKeats99 on February 8, 2012
Format: Paperback Verified Purchase
If you're reading this review and wondering whether you should buy this book- stop wasting time and buy it!! This book will pay for itself 1000x over! I could not put it down until I had read it from cover to cover. Forget everything you've learned about how to start a business and READ THIS! Whether you are well funded or not, the contents of this book are a MUST for every entrepreneur to know and implement for their start up. If you have the money, this book will teach you ways to save and maximize benefits. If you don't have the money, this book will teach you clever ways around the hurdles. Most importantly, it will show you how to eliminate the wasteful spending that almost all start-ups experience. -- You also get the famous case study on the author's company, R&R, that is studied in the most elite MBA programs across the country.

Thank you, Bob, for sharing your wisdom!
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This is a great book for anyone who is thinking of starting a business or has a startup business. Bob Reiss is a "serial entrepreneur" - he has started lots of companies, works hard and is not afraid to make mistakes - actually he invites mistakes because that is where the best learning happens. Bob writes in a style that is easy to read, compartmentalizes the various fascets of running a business in digestible segments. Like other reviewers have said - I am sure I will refer to this book many times again - I am using it as a small business "workplan"...and have given 2 copies away to friends as well. Thanks so much Bob- this is a real gift - and love the Blogs too!.
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I came to entrepreneurship later in life and have a fairly conservative outlook in terms of how much money I wanted to invest and spend to get my new business going and growing. In 'Bootstrapping 101', Bob Reiss provided me with some very useful tips, strategies and tactics to help me reach my entrepreneurial goals without breaking the bank. His writing is personal and accessible, and I particularly appreciated his style in the annex on cash-flow statements -- not the easiest subject for a non-math major! Overall, I highly recommend this book -- it's the type of book I will pull down from the shelf to re-read for inspiration, insight and to help me refocus.
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Format: Paperback
Bootstrapping 101 is not a theoretical book written by a professor (no offense), but rather a tactical book written by a guy who has been in the trenches, lived it and achieved tremendous success. This book opened my mind to non-traditional ideas of how to do more with less and ultimately to reduce the entrepreneur's risk. I had the privilege of attending a speaking engagment by the author; Bob Reiss and was on the edge of my seat as he told his compelling story. The R&R story in the book is fascinating and worth the price of the book in itself.
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