'Doug Owram has done something amazing: he has written a book about the boomers entirely free of the cliches that ruin almost everything else written on the subject. ... Born at the Right Time is packed with ideas; every generalization is backed by evidence.'
'Owram shows in fascinating detail the massive impact this group had on everything from the baby food that was created to feed them, to the suburbs that were built to house them and the school system that sprung up to educate them.'The Toronto Star
'[Owram provides] some valuable insights into how this most privileged generation of the century got here and why we rebelled.'
'A thorough and absorbing work which demonstrates how the baby-boomers, that demographic watermelon passing through the post-war snake, defined our times.'
'This first-rate scholarly product has the best elements of monograph, synthesis, and a good read. Historians of postwar North America should consider this book both for its innovative thesis linking the 1950s and the 1960s, and because it is a fine example of a well-constructed history.'
(J. Trent Alexander, Carnegie Mellon University)
'It is an extremely well-researched book, full of data tables and bar graphs. If you need to know how many copies of Elvis Presley's Hound Dog were sold in 1956, or the amount of sugar in Sugar Smacks, this is your book. Apart from his thoroughness, Owram possesses two indispensable qualities: a sense of proportion and a sense of humor.'
About the Author
is Deputy Vice Chancellor and Principal at the University of British Columbia, Okanagan.