Branded (2010) 2012 R CC

Amazon Instant Video

(62) IMDb 4.7/10
Available in HD
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Ed Stoppard, Leelee Sobieski and Jeffrey Tambor star in this mind-bending thrill ride where mega-corporations unleash a conspiracy to get inside the minds of the population.

Starring:
Ed Stoppard, Leelee Sobieski
Runtime:
1 hour 47 minutes

Available in HD on supported devices.

Branded (2010)

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Product Details

Genres Mystery, Drama, Fantasy
Director Jamie Bradshaw, Aleksandr Dulerayn
Starring Ed Stoppard, Leelee Sobieski
Supporting actors Jeffrey Tambor, Max von Sydow, Mariya Ignatova, Roman Petrenko, Anastasiya Nefedova, Nick Harvey, John Laskowski, Douglas A. Reno, Gary Brierley, Andrey Kaykov, Viktoriya Popova, Jamie Bradshaw, Viktor Verzhbitskiy, Valeriya Kogan, Alina Maslennikova, Miriam Sekhon, Ulyana Lapteva, Aleksandr Motasov
Studio Lionsgate
MPAA rating R (Restricted)
Captions and subtitles English Details
Rental rights 24 hour viewing period. Details
Purchase rights Stream instantly and download to 2 locations Details
Format Amazon Instant Video (streaming online video and digital download)

Customer Reviews

This movie is so bad and I agree with other commentators here that I demand to get my wasted time back.
S. Lee
So I expected bad, and I almost gave up, but I wanted to know where this was going to go, because just past half way I did not foresee where this could possibly go.
Christian R. Unger
Though set in Russia, it seemed a little too focused on story, so I began wondering if it was really an American movie trying too hard to be what it wasn't?
Jason Brown

Most Helpful Customer Reviews

10 of 10 people found the following review helpful By The Librarian on February 17, 2013
Format: DVD
This movie seems to be an indictment of mass consumerism with introspective insights into the loss of one's individuality. It also explores the dangers of being too lazy when it comes to not questioning the propaganda that we come in contact with every day via television, radio and other forms of media.

Corporate advertising is a multi-million dollar industry. CEOs of major corporations wouldn't be willing to spend millions of dollars for television advertising if they didn't think that such advertising could be used to sway opinion and manipulate the behavior of millions of people.

This movie goes beyond saying that advertising executives are sleazy, and goes on to show advertising executives breaking the law and putting people's health at risk in order to market their products and bring in bigger and bigger profits.

This is not a fun movie, although I rather enjoyed the (perhaps unconscious) symbolism as it showed corporate avatars taking the place of the old pagan gods. Instead of worshipping Odin and Zeus and Ra and Apollo, people now worship Coke and Pepsi and McDonalds and Apple.

Despite the social messages (which I rather agreed with) I found the movie to be difficult to enjoy. It's a cerebral message, and a message worth teaching, but it's certainly not an enjoyable movie to watch.
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21 of 26 people found the following review helpful By JAllen on February 1, 2013
Format: Blu-ray
This film is a little gem, and it's rather sad that the only people seeing it are those who have been duped by the trailer into thinking it's some kind of science fiction/horror film. In fact, it's spiritually allied with 'Idiocracy' and plot-wise pitched about midway between 'They Live' and 'How To Get Ahead In Advertising' (more the latter than the former), though it has more in common stylistically with Terry Gilliam and Jean Pierre Jeunet than it does John Carpenter. It may not be perfect, but it certainly doesn't deserve the disappointed flak its ad campaign is drawing from those duped by the trailer into expecting a fairly cheesy looking alien invasion flick with nothing whatsoever on its mind.

Luckily, this movie about the evils of advertising will find its audience despite its evil advertising, given a bit of time and word of mouth. I suspect the adverse reaction it's getting may even strengthen its reputation in the long run by making its intended audience more amenable than it might have been if the action movie fans' reviews had been good.

So maybe it's actually the perfect strategy if what you're trying to create is a cult for your film, and the marketing team actually took some cockeyed notice of what the film was about after all...
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4 of 4 people found the following review helpful By Stephen C. Coyle on February 17, 2013
Format: DVD
This movie has some very interesting and insightful things to say about the evils of corporate greed, the untrustworthiness of the advertising industry and a certain something about how the average person is vulnerable to being manipulated by propaganda.

However despite the intelligence of their message, this movie is rather depressing and disturbing. It may give you something intelligent to talk about after the closing credits, however you won't enjoy it.

Perhaps it wasn't meant to. Perhaps it was the sort of movie that is SUPPOSED to make you uncomfortable and make you question the propaganda that you're exposed to in your daily life and perhaps make you not trust the propaganda that you're exposed to.

Perhaps.

Nevertheless, I still couldn't enjoy this movie.
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3 of 3 people found the following review helpful By Phill on March 12, 2013
Format: Amazon Instant Video Verified Purchase
This movie was ABSOLUTELY nothing like the trailer makes it out to be... I enjoy the artistic or thinking movie, but when I want to watch a no-brainer action/suspense, I want just that. This movie was a waste of 106min...
The idea behind it was solid, but it was extremely corny, and obviously wasn't meant to be...

Bottom line: If you are looking for a movie that bashes commercialism and advertising, this might be for you...
Anyone else, don't waste your time...
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4 of 5 people found the following review helpful By ERSInk . com on February 5, 2013
Format: Blu-ray
"Branded" is the perfect example of a movie that doesn't deliver what is promised on its packaging. The box art and synopsis leads one to believe they're getting a smart sci-fi alien invasion conspiracy film. What we get in reality is a metaphysical art film delivering heavy-handed social commentary.

After a terrible accident caused by one of his advertising schemes, Misha Galkin moves from the big city of Moscow to the country to get away from Russia's newfound obsession with capitalism. After performing an ancient Red Heifer ritual in which he sacrifices a red cow and bathes in its ashes, he starts seeing bizarre creatures feeding off of people's marketing desires. Misha becomes driven in his mission to destroy the monstrous things and free Moscow and the world from their brand obsessions.

If nothing else, directors Jamie Bradshaw and Aleksandr Dulerayn have successfully crafted a cerebral journey for those who enjoy that sort of thing. Unfortunately, I'm not one of those people. I do respect them for coming up with something different. It still feels like a whole lot of effort just to tell us that we're consumed with commercialism and victims of marketing and branding.

"Branded" might have worked better and felt more threatening had the creatures appeared more realistic. If you didn't know what year the movie was made, you'd think it was from the early 1990s based on the wretched CGI. There's something unsettling about the balloon-like creatures, but you can't shake the feeling you're viewing an eighth grade student's computer art project.

I will award "Branded" a gold star for an eclectic cast who put forth their best efforts for such a strange film.
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