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Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos Hardcover – February 8, 2011


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Product Details

  • Hardcover: 242 pages
  • Publisher: Wiley; 1 edition (February 8, 2011)
  • Language: English
  • ISBN-10: 0470580097
  • ISBN-13: 978-0470580097
  • Product Dimensions: 9.1 x 6.3 x 0.8 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #850,385 in Books (See Top 100 in Books)

Editorial Reviews

Review

'...gripping...a fabulous paean to hard-core entrepreneurial spirit...original, penetrating and brilliantly entertaining.' (Telegraph.co.uk, February 2011).

From the Inside Flap

There are many paths to entrepreneurial success, but none of them are easy. Each requires a compelling and intoxicating combination of guts, hard work, talent, timing, and luck. In a world where new superpowers are emerging from the chaos, colonialism, and confusion of the twentieth century, those stakes have been raised and the potential to create new billion-dollar powerhouses has been multiplied. Massive resources are coupled with unprecedented levels of risk, making the journey towards building truly innovative new businesses more unpredictable than ever.

Sarah Lacy is an international journalist with more than a decade of experience covering the ups and downs of global innovation. In Brilliant, Crazy, Cocky, she spends more than forty weeks in eleven countries to bring a bold perspective on what can make or break new high-growth businesses in developing countries.

From Rwanda to Brazil, from Israel to India, Lacy travels from exploding megacities to sprawling slums, meeting the daring and inspiring entrepreneurs who are turning local chaos and basic human needs into often-staggering profits. Through her eye-opening reporting, she tells the true story of opportunity in this globalized world, and it goes well beyond call centers and outsourcing.

Brilliant, Crazy, Cocky delivers dramatic narratives from the front lines of countries stirred by turmoil and teeming with billions of people who have nothing to lose and everything to gain by embracing global investment and technology.

In doing so, it shines a spotlight on the slowing growth of business in America. In forty years, the United States will be the only current G7 nation that will remain one of the seven largest economies in the world. Only by studying the rising entrepreneurial stars of our future economic neighbors can we learn how to compete and thrive within this new world order.


More About the Author

Sarah Lacy knows great entrepreneurs. After more than a decade covering business in Silicon Valley, Lacy decided to follow the flow of capital into the developing world. She bootstrapped a two-year, 40 week journey through the Middle East, South America, Africa, India, China and Southeast Asia looking for the best entrepreneurs Silicon Valley had never heard of. The result is her second book "Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos," which is being published by John Wiley & Sons in January 2011.

Lacy is well known in tech hot spots around the world for finding great entrepreneurs before most other reporters or venture capitalists do. She is a senior editor at TechCrunch.com, the largest blog on tech entrepreneurship in the world and the author of the critically-acclaimed "Once You're Lucky, Twice You're Good: The Rebirth of Silicon Valley and the Rise of Web 2.0" (Gotham Books, May 2008). Called the definitive book of the Web 2.0 movement, "Once You're Lucky" tells the story of how Web 2.0 was born through the eyes of the founders of companies like Facebook, Twitter, Slide, Digg, LinkedIn and others.

Before that, Lacy was a staff writer for BusinessWeek and the founding co-host of Yahoo! Finance's daily show "TechTicker." Lacy is a regular guest on NBC's "Press:Here" and various TV and radio outlets in the United States and around the world. She is a sought-after speaker on the topic of entrepreneurship, delivering keynotes throughout the United States and in London, Paris, South Africa, Israel and Indonesia. Her books are taught in several entrepreneurship courses in colleges and Universities around the world. She lives in San Francisco.

Customer Reviews

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This has been one of the best books I've read in the past year.
Jade Craven
Sarah's book is a must read for entrepreneurs and investors alike, in Silicon Valley, and even more important, if you're outside of the valley.
Yaniv Golan
Tl;dr: A great tentrepreneurship introduction to six countries; China, Israel, Indonesia, Brazil, India and Rwanda.
Oo Nwoye

Most Helpful Customer Reviews

4 of 4 people found the following review helpful By Oo Nwoye on June 22, 2011
Format: Hardcover
This is my first book review, I hope it is good and useful.

Tl;dr: A great tentrepreneurship introduction to six countries; China, Israel, Indonesia, Brazil, India and Rwanda. Very easy to read. Buy it!

This book is for anyone who is interested in Entrepreneurship. From entrepreneurs in fellow developing countries, to leaders of those countries and of course the players in between. e.g venture capitalists. If you are from, or interesting in doing business developing countries, you will get LOADS of ideas.

The book is written from an American perspective, therefore, things that might seem surprising and out of ordinary for an American (say how people cope with glaring infrastructural challenges) will feel normal to people that live under similar conditions.

In the introduction, her rallying cry is for Americans to sit up and stop forgetting there is a world outside of the United States that is catching up technologically.

Her pattern of writing in his book weaves commentary in context of real life stories which she executed well.

You can read any of the chapters independent of any other which is a really good thing.

Israel: Depending on how you look at it, combines good and bad news. Investment is spiraling downwards while entrepreneurs are getting more confident. Ir is amazing to see the extent such a small nation of 6million people can probably innovate for the world.

Brazil: This chapter covered different types of entrepreneurship. Internet technology, construction and someone doing hair products. It was written in the context of the violence in the inner cities of Brazil and how these entrepreneurs, overcame the challenges.

China: I have always believed in the inevitable rise of China.
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13 of 17 people found the following review helpful By Amit Garg on February 1, 2011
Format: Hardcover Verified Purchase
I have never met Sarah Lacy as of writing this and am posting this review right before the book's official launch. I grew up in developing countries, have lived through rawness, and work in technology in Silicon Valley -- this book really hit home. Lacy has really done her research and written a compelling and current analysis of our world. I thought the focus on China, India, Brazil, Indonesia and Rwanda as top emerging economies, and what that means for the US, was very apt. The personal stories of people who overcame overwhelming odds to build and rebuild their societies, especially the opening chapter on a Brazilian entrepreneur, were deeply moving.

I felt inspired and bought two more copies to gift to others.
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6 of 7 people found the following review helpful By Glen Moriarty on March 23, 2011
Format: Hardcover
I read Sarah Lacy's new book Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos (URL), several weeks ago. It has been simmering in the back of my mind; my attention turning back to it again and again in light of recent events and the role of social media in unseating societal structures throughout the Middle East.

Brilliant, Crazy, Cocky is an excellent book. She takes you around the world in her travels to emerging countries. You feel like you are in the room (...or village hut) with her as she interviews these brave and risk-loving entrepreneurs. You get a real feel for the struggles their countries face, the real hardships the people encounter, AND, more importantly, how these key people are revolutionizing their corners of the world by solving real problems. Paul Carr has done an excellent job of highlighting a few of these personal stories here: [...].

The key idea is that entrepreneurs in emerging economies are, and will increasingly be, huge forces in revolutionizing our global economy. Lacy starts off by illustrating how the Valley has lost its way by becoming too risk averse. She then shifts, through several poignant narratives, to highlight how entrepreneurs around the world are strikingly different in their ambition, heart, and risk. They experience the world fundamentally differently. They have lived with little, survived in war zones, and escaped genocide. They know what it feels like to struggle and are not afraid to return or to continue to struggle. Consequently, they can take big risks. They have little fear.

Global entrepreneurship is hugely powerful. Lacy writes, "High-impact entrepreneurship can do what aid, military intervention, traditional diplomacy, and revolutions can't. Every country knows they want it...
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10 of 13 people found the following review helpful By Marcos Tanaka on January 13, 2011
Format: Kindle Edition Verified Purchase
In my point of view the book is inspiring yet realistic, it is very well written and as it mixes the stories of each entrepeneur with country information it takes you on the Joirney the author took. It cojveys positive and realistic opinion om entrepeneurship and business in emerging economies. I read it all the way in four hours!
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3 of 3 people found the following review helpful By KT on March 24, 2011
Format: Hardcover Verified Purchase
Loved this Brilliant, Crazy, Cocky book! Enjoyed the action as the author jets around the world, making sense out of growing business in chaos, and looking at Silicon Valley from a global perspective.

If you love to travel, if you are an entrepeneur, if you are interested in tech advancement, read this book.
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2 of 2 people found the following review helpful By Amazon Customer on September 9, 2011
Format: Hardcover
The sections on the US, Israel and China are simply outstanding. This is because these countries obviously have a large and legitimate tech presence on top of taking risks.

On India, Sarah Lacy is spot on in making observations on the futility of the infrastructure, slums and sleepiness of southern India. These sobering facts and the lack of any legitimate hits on the tech scene make it a laborious read.

If the chapters on India are laborious, the remaining chapters on Brazil, Indonesia and Rwanda are downright boring and incorrigible. Once again due to lack of legitimate tech stories Ms.Lacy grazes on several non-tech industries. These stories seem out of place and the author is probably not the best person to be making such observations.

But all said, read it for the chapters on Israel and China.
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