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Broadcast Announcing Worktext, Third Edition: A Media Performance Guide (Book & CD Rom)
 
 

Broadcast Announcing Worktext, Third Edition: A Media Performance Guide (Book & CD Rom) [Paperback]

Alan Stephenson (Author), David Reese (Author), Mary Beadle (Author)

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Book Description

0240810589 978-0240810584 March 16, 2009 3

The Broadcast Announcing Worktext provides you with the skills, techniques, and procedures necessary to enter this highly competitive field of broadcast performance. In addition to the principles of good performance, this book addresses the importance of audience and how to communicate effectively to various groups. Television and radio studio environments, announcer specializations and responsibilities, and developing a broadcast delivery style are just a few of the many topics covered. Factual information is presented in brief, easy-to-digest modules and is enhanced with self-study questions and projects. The self-study provides an immediate check on what you learn, and the projects allow for a practical hands-on application of key concepts in the material. The worktext format, with many real-life examples, combines both traditional teaching and practical experience. The companion material illustrates techniques and concepts in each chapter with audio and visual examples. This third edition will give you knowledge of other non-traditional forms of announcing, such as online radio announcing, podcast announcing, and other forms of online announcing, such as online shows, clips, and news.

NOTE: The material that was included on the book's accompanying CD is now available on a website! Please visit this site to access the materials:

http://booksite.focalpress.com/companion/9780240810584

* New coverage of internet radio announcing techniques and other forms of distribution gives the readers a broader view of broadcast outlets * Presented in brief, easy-to-digest modules with self-study questions and projects that encourage active participation * CD with samples of broadcast and radio performaces for enhanced learning


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Frequently Bought Together

Customers buy this book with Audio Production Worktext, Sixth Edition: Concepts, Techniques, and Equipment $38.39

Broadcast Announcing Worktext, Third Edition: A Media Performance Guide (Book & CD Rom) + Audio Production Worktext, Sixth Edition: Concepts, Techniques, and Equipment


Editorial Reviews

Review

"This book is conversational, accurate, not long-winded, professional, direct, and concise." --Professor Clayland H. Waite, Radford University

From the Back Cover

This book provides the aspiring broadcast performer with the skills, techniques, and procedures necessary to enter this highly competitive field. In addition to the principles of good performance, this text addresses the importance of audience and how to change message to communicate effectively to various groups. Television and radio studio environments, announcer specializations and responsibilities, and developing a broadcast delivery style are just a few of the many topics covered.

Factual information is presented in brief, easy-to-digest modules and is enhanced with self-study questions and projects that encourage active participation. The self-study sections allow for a practical hands-on application of key concepts in the material. The Worktext format, with many real-life examples, combines both traditional textbook learning and practical experience. A companion CD-ROM illustrates techniques and concepts in each chapter with audio and visual examples that help you to enhance your broadcast performance techniques.

New to this edition:
. Expanded sections on techniques
. Practice scripts
. Instructor's manual

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