Is The Bug Dead? The Great Beetle Ad Campaign [Paperback]

Alfredo Marcantonio (Author)

Product Details

• Paperback: 144 pages
• Publisher: Stewart Tabori & Chang (February 1983)
• Language: English
• ISBN-10: 0941434249
• ISBN-13: 978-0941434249
• Product Dimensions: 10.8 x 8.3 x 0.5 inches
• Shipping Weight: 1 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #506,717 in Books (See Top 100 in Books)
  • #90 in Books > Professional & Technical > Automotive > Industry

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars A compilation of the classic VW ads from the 1960's., August 17, 1996

By A Customer

This review is from: Is The Bug Dead? The Great Beetle Ad Campaign (Paperback)

With little commentary this book lets the ads speak for themselves

5.0 out of 5 stars Is the bug dead, December 13, 1999

By A Customer

This review is from: Is The Bug Dead? The Great Beetle Ad Campaign (Paperback)

Just help me to find an original of this book. I'm searching for it since 1994 and still haven't found one. I think this says enough for a graphic designer that simply loves the style of DDB and the Volkswagen ads.

1 of 2 people found the following review helpful:

5.0 out of 5 stars Remember those great Volkswagen ads?, August 8, 2001

By 

"dakiniuk" (London, UK) - See all my reviews

This review is from: Is The Bug Dead? The Great Beetle Ad Campaign (Paperback)

For an excellent alternative to "Is the Bug Dead" (which is, unfortunately, out of print), you can check out "Remember those great Volkswagen ads?", published November 2000 and still in print in the UK - check out [...]. It charts the history of the Beetle advertising and has an additional chapter on the New Beetle. It is a beautiful, fully illustrated book and a fantastic read for Beetle enthusiasts and those in advertising alike.