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Build a Green Small Business: Profitable Ways to Become an Ecopreneur [Paperback]

Scott Cooney
4.7 out of 5 stars  See all reviews (7 customer reviews)


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Book Description

October 24, 2008

Grow an eco-friendly business that creates limitless profit potential

From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you:

  • Green Entrepreneur Rules that will get you started on the right foot
  • Marketing, advertising, and networking techniques that build a loyal customer base
  • Valuable resources, including green franchises, contacts, and web links for more information

Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.



Editorial Reviews

About the Author

Scott Cooney has started, grown, and sold three successful green businesses in the past five years, and is currently working as project manager for a global sustainability consulting firm.


Product Details

  • Paperback: 256 pages
  • Publisher: McGraw-Hill; 1 edition (October 24, 2008)
  • Language: English
  • ISBN-10: 0071602933
  • ISBN-13: 978-0071602938
  • Product Dimensions: 0.5 x 5.9 x 8.9 inches
  • Shipping Weight: 12.8 ounces
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #1,041,639 in Books (See Top 100 in Books)

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Customer Reviews

4.7 out of 5 stars
(7)
4.7 out of 5 stars
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Good idea book with plenty of food for thought. January 18, 2010
Format:Paperback|Amazon Verified Purchase
This book gives a great deal of ideas on green businesses and how to go about starting one. It is primarily concerned with service type businesses but I think the basic thought process applies just as well to manufacturing ventures. Probably the most valuable part of the book is the chapter helping you to understand if a green business is really for you. There is also a lot of supporting material including work sheets on Scott's website that the book couldn't accommodate due to space restrictions.
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1 of 1 people found the following review helpful
4.0 out of 5 stars Recipes for green businesses November 13, 2008
Format:Paperback
One of the challenges many budding green entrepreneurs face is figuring out what type of business to start. Scott Cooney's book is a great resource to this audience. It's a sort of recipe book for green business ideas. He provides clear descriptions of dozens of businesses, explains how to "green it" then covers everything from how to start to finding customers to what to charge. To add some perspective and inspiration, he includes an "Ecopreneurs in Action" snapshot of folks who have operated each type of business listed in the book. This is a very practical, down-to-Earth guide that's easy to read and understand. One reason why this book makes good sense is that Scott speaks from experience, having started several successful green businesses. As an advocate for green and values based business, I am thrilled to see books like "Build a Green Small Business: Profitable Ways to Become an Ecopreneur" available.
--Doug Freeman, CEO-Producer, Arnold Creek Productions, Inc., the producer of the DVDs "Naturally Successful: Entrepreneurship that redefines the bottom line" and "Architecture to Zucchini: The people, companies and organizations pioneering sustainability" Here are links to these videos: Naturally Successful: Entrepreneurship that redefines the bottom line and Architecture to Zucchini: The people, companies and organizations pioneering sustainability
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5.0 out of 5 stars Great green roadmap for an entrepreneur at any level! February 19, 2009
Format:Paperback
Scott has done a tremendous job of breaking down many of the best green business opportunities into actionable ideas for the next generation of entrepreneurs. He lays out a broad swath of business ideas and gives concrete steps to take to make them happen. He has created a quick resource for someone starting out with direction, and an easy to follow approach for a passionate someone who may not be sure about what kind of business would be best for them.
If you want to start a sustainable small business, this book is for you!
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