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Build It Big: 101 Insider Secrets from Top Direct Selling Experts Paperback – January 15, 2005

48 customer reviews

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Editorial Reviews

About the Author

The Direct Selling Women's Alliance (DSWA) is the first professional organization focused on the independent direct seller. Blending training, support, resources, and community for their entrepreneurial members, DSWA serves as a hub for proven advice, tips, and high-quality reference materials. With some of the most influential, well-known, and experienced industry professionals, DSWA develops products and programs to empower the direct selling community. The DSWA Area Chapter Program connects direct sellers throughout the world.
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Product Details

  • Paperback: 336 pages
  • Publisher: Kaplan Business (January 15, 2005)
  • Language: English
  • ISBN-10: 0793192773
  • ISBN-13: 978-0793192779
  • Product Dimensions: 6 x 0.7 x 9 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (48 customer reviews)
  • Amazon Best Sellers Rank: #53,664 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

I thought this book was OK. The article contributors could certainly write well, so I can't be fair and still give it 3 stars. However, I was hoping to find a book between the covers of this "thing." I think if the authors, two sisters and another woman, had read the articles included in this book and used them as research for writing a book, then they could have written a wonderful book. Unfortunately, there was too much overlap on some issues and some holes on others. There certainly is no overall thesis to the book that is explained and proven by the writing.

The authors are veteran network marketers who have teamed up together to form a trade association they call "Direct Selling Women's Alliance" (DSWA dot org). The book is clearly a marketing piece they have thrown together in order to promote their organization. Apparently it has worked well because I suspect the membership in their organization has showered it with favorable book reviews on Amazon. I cannot think of any other possible explanation for its overall 5-star rating from 21 reviewers.

The network marketing industry is full of home-based entrepreneurs. The people who succeed at networking marketing can (1) sell product, (2) recruit salespeople to join THEIR sales organization, (3) lead the sales organization they build, and (4) manage THEIR sales organization. I had hoped this book would have explained this in some detail. Instead, all of this was touched upon, but not clearly. Also, there was too much inspirational fluff included.
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25 of 25 people found the following review helpful By MakeupGuru on July 26, 2006
I was interested to get this but really REALLY disappointed when one of the first tips was to call 100 people. No kidding. I found this to be a lot of re-hash of old ideas. Some decent tips but you really have to search for them. Bad layout, too. Not easy to read. Lots of stuff sort of thrown at you. If you are really NEW to sales, you might benefit but most of it you can get through better books or free in internet searches, your team leader, etc.
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31 of 38 people found the following review helpful By INQUIRIES OR FEEDBACK: on January 2, 2005
A DREAM COME TRUE! The Who's-Who of Direct Selling pitch in to provide a meaty and inspirational bible of direct selling advice for newbies and veterans alike. This most incredible resource is critical reading for anyone too far away from a national conference to get inspired or anyone ready to run to the front of the pack.

CHAPTERS

1. STARTING YOUR DIRECT-SELLING BUSINESS

10 GEMS including Les Brown's, "Treat Every Day Like Your First Day in Business"

2. BOOKING AND COACHING YOUR HOSTESS

8 GEMS including Christie Northrup's (AKA Lemon Aid Lady), "Hang Up on Your Phone Phobias"

3. THE ART OF SELLING

10 GEMS including Karen Phelps', "Keep Parties Fun for Higher Sales and More Bookings"

4. SPONSORING AND BUILDING YOUR TEAM

14 GEMS including Marcia Wieder's, "Be More Committed to Your Dream than Your Reality"

5. COACHING YOUR TEAM

10 GEMS including Carly Anderson's, "Ask Inspriring Questions"

6. DEVELOPING LEADERSHIP SKILLS

11 GEMS including Richard Flint's, "Build a Business, Not an Orphanage"

7. MANAGING BUSINESS FINANCES

7 GEMS including Mark Victor Hansen and Robert G. Allen's, "The Seven Money Skills of Extremely Prosperous People"

8. INTEGRATING HOME AND BUSINESS

11 GEMS including C.J. Eisler's, "Work from Home for Your Kids' Sake"

9. BUILDING THROUGH TECHNOLOGY

7 GEMS including Judy Marshall's, "Build Strong Team by Phone and Web"

10. STRATEGIES FOR SUCCESS

13 GEMS including Mark Victor Hansen's, "Take My 101 Goal Rush Challenge"

Let the fire in you burn brighter than ever before with this amazing collection! HIGHEST RECOMMENDATIONS!
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7 of 7 people found the following review helpful By Teresa DeLeon-Cook on May 29, 2005
This book is the best investment that I have made in a long, long time. By drawing insight from people in different companies, I felt that I was not being given a bias view of a particular company's way of doing things. You get the feeling that the people that contributed tried really hard to give you the most valuable of their experience....and succeeded. My copy is getting worn and I will not hesitate to purchase it again.
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6 of 6 people found the following review helpful By Judi Finneran on December 30, 2004
"Build it Big" is destined to become required reading for anyone considering a career in network marketing as well as everyone in the profession already.

In doing my research about which company to join, I gained valuable insights from "Build it Big." For example in the section discussing what to consider in choosing a company, I was very impressed by what would be considered "red flags."

As a blooming network marketer, I was also inspired and motivated by the stories of real life success stories. The concepts and ideas are tools to use every day in creating the business of your dreams.

I highly recommend this book as well as I give a 5 Star endorsement to the Direct Women's Selling Alliance...

Judi Finneran
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