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A central myth, according to the authors, is that visionary companies start with a great product and are pushed into the future by charismatic leaders. Usually false, Collins and Porras find. Much more important, and a much more telling line of demarcation between a wild success like 3M and an also-ran like Norton, is flexibility. 3M had no master plan, little structure, and no prima donnas. Instead it had an atmosphere in which bright people were not afraid to "try a lot of stuff and keep what works."
If you listen to this audiocassette on your daily commute, you may discover whether you are headed to a "visionary" place of work--and, if so, whether you are the kind of employee who fits your employer's vision. (Running time: two hours, two cassettes) --Richard Farr --This text refers to an out of print or unavailable edition of this title.
Read this book and you will learn about the characteristics of great companies that have an impact on the world around them.
I HIGHLY recommend Built to Last: Successful Habits of Visionary Companies along with Good to Great: Why Some Companies Make the Leap... and Others Don't.
It is well written, the case studies compelling, and I like being able to follow the authors' research methods in the appendices.
Excellent treatise on defining the keys to success with you organization.Published 16 days ago by William L. Mince
Five star for information and insight to the real way to have a long term great company that lives for generations. Just to wordy. These writers are academics and it shows. Read morePublished 22 days ago by Calvin C. Hunt
Great book by Stanford Business School professors. Reading this book is like getting your MBA.Published 1 month ago by sam K
Very interesting concept with great examples and easy to read writing style. Can be somewhat lengthy with too many examples but definitely drives the message of the book.Published 1 month ago by K. Garcia
Had to read a business book for school and was lucky enough to pick this one. Really interesting and helped me think of companies (my own included) with a different point of view.Published 1 month ago by Rachel Switchenko
There exists a debate that Jim Collins discussed in Good to Great as to how that book relates to Built to Last. Read morePublished 2 months ago by Michael Griswold
Built to last has a solid core of information for any organization that is struggling to define their vision.
This book does not promise to deliver guaranteed success. Read more