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Bullwinkle on Business: Motivational Secrets of a Chief Executive Moose [Hardcover]

John Hoover (Author)
3.5 out of 5 stars  See all reviews (2 customer reviews)

Price: $23.95 & eligible for FREE Super Saver Shipping on orders over $25. Details
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Book Description

March 6, 2007 031236265X 978-0312362652 First Edition
Sooner or later it was bound to happen.  The world of business has now grown hungry for a fresh, new voice to speak out for organizational excellence in the free enterprise system.
 
But where is a great leader who possesses the stature, the stamina, and the swagger to be called the consummate CEO?  Who can grasp the helm of business in a shifting global economy and steady the ship?  Who can capture the confidence of consumers and anxious business professionals on every continent and calm their anxiety with nerves of steel?
 
Look no further than Frostbite Falls, Minnesota.  Cast your eyes toward that imposing figure with antlers spread wide and a profile that protrudes into next week.  Step aside Warren Benis, Ken Blanchard, Jim Collins, Steven Covey, Spencer Johnson, Donald Trump, and even Jack Welch.  Make way for that superb snout that belongs to none other than the magnificent moose himself, Bullwinkle.
 
But how can a solitary moose, revered by millions, maintain his competitive edge amidst so much acclaim?  How can he focus in the blinding spotlight of fame and fortune?  How can he sustain a significant value proposition when he can't even spell the term?  By teaming up with someone more talented, intelligent, and resourceful, of course. 
 
And so the saga of Bullwinkle J. Moose and his better angel, Rocket J. "Rocky" Squirrel begins.  Bullwinkle and his better angel, Rocky, become the Chief Executive and Chief People Officers, respectively, of the Frostbite Falls Mitten Company.  But Bullwinkle is soon seduced by the trappings of power and prestige.  He begins to believe his own press clippings and forgets who makes the business run and who the business exists to serve.
 
The antics of Bullwinkle's bungling and misguided management consultants, Boris and Natasha, only serve to auger the maladroit moose deeper into his own entropy.  Former communist comrades--now turned capitalist colleagues--Fearless Leader (now Chief Evil Officer) sends his most notorious spies to steal Western business secrets.
 
Mr. Peabody and his adroit pupil, Sherman, use the WayBac Machine to monitor lessons learned from leaders throughout history.  The Beagle and his adopted boy draw concise correlations to how Rocky helps his much-headed friend learn that only enthusiastic people can energize an enterprise.  By teaching Bullwinkle to unleash the collective wisdom, experience, and talent of his team members, Rocky transforms a moose with marginal managerial potential into a magnificent motivator.
 
You won't want to miss a single episode of BULLWINKLE ON BUSINESS.

Editorial Reviews

About the Author

JOHN HOOVER, Ph.D., is an organizational behavior specialist, speaker, consultant, seminar leader and bestselling author of How To Live With An Idiot, How To Work For An Idiot, and How To Sell To An Idiot, among other books.

Product Details

  • Hardcover: 240 pages
  • Publisher: St. Martin's Press; First Edition edition (March 6, 2007)
  • Language: English
  • ISBN-10: 031236265X
  • ISBN-13: 978-0312362652
  • Product Dimensions: 9.3 x 6.2 x 1 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #2,517,997 in Books (See Top 100 in Books)

More About the Author

John Hoover, Ph.D. has successfully used the leadership techniques in this book as a writer and producer for The Disney Company and as a divisional general manager for McGraw-Hill. He is helping or has helped dozens of clients, including ABC-TV, American Mensa, The Boeing Leadership Center, CIT, Delta Air Lines, HBO, Hilton Hotels, IBM, Motorola, Printronix, Prudential, Sanyo Fisher USA, Xerox, and many others build strong leadership and effective communication skill sets internal and external to their enterprises. He has authored or coauthored over 15 commercially-published books on leadership and organizational behavior including How to Work for an Idiot (Career Press, 2003/Barnes & Noble Publishers, 2006), How to Live with an Idiot (Career Press, 2004), The Art of Constructive Confrontation (John Wiley & Sons, 2005), Difficult People & Time Management (HarperCollins, 2007) Bullwinkle on Business: Motivational Secrets of a Chief Executive Moose (St. Martin's Press, 2007), and Leadership When the Heat's On (7th Ed., McGraw-Hill, 2007). John's lastest book, The Coaching Connection (AMACOM 2009) will be in bookstores this August & is coauthored with Dr. Paul Gorrell, managing principal of Partners in Human Resources International.

Dr. John is a self-professed "Recovering Idiot Boss" who is unaffraid to use humor and mis-spellings to bring a fresh perspective to solving personal and organizational challenges. Made you look! "We can't all be stuffy scholars, can we?" His parting thought for this visit to Amazon.com, "Nobody ever enhanced his or her career by making the boss look stupid."

John is on the faculty of Fielding Graduate University's Media Psychology program and holds a Marriage and Family Therapy Master's from Azusa Pacific University. He is on the faculty of the American Management Association in New York, Ed Reilly, CEO. Most hours of rthe day, you will find John leading the executive coaching practice at Partners in Human Resources International in New York City (www.WeMakeTalentWork.com).

 

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Average Customer Review
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2 of 2 people found the following review helpful:
2.0 out of 5 stars Who moved my Moose?, October 7, 2007
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This review is from: Bullwinkle on Business: Motivational Secrets of a Chief Executive Moose (Hardcover)
[[ASIN:031236265X Bullwinkle on Business: Motivational Secrets of a Chief Executive Moose] Disappointing!! Beneath a thin and not too cleverly selected veneer of reworked sayings and rehashed mishaps of the Great Moose and his entourage lies yet another advice to the executive ala Who Moved My Cheese (Limburger)These sorts of books are an annoying waste of time and contribute very little of lasting value to the reader. Any Moose fan would do better spending his or her money on the DVD collections of Bullwinkle or reading some of the autobiographies of top notch executives. You pick. The Great Moose deserved better.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars The Big "B" is Back, April 4, 2007
This review is from: Bullwinkle on Business: Motivational Secrets of a Chief Executive Moose (Hardcover)
I spotted this book and thought to myself, "This is either a funny book with boring business advice or a boring book with decent business advice." Before I knew it I was laughing aloud at the antics of Bullwinkle as Chief Executive Moose. Boris and Natahsa as the evil 'Konsultants' are too much. Mr. Peabody and Sherman are their usual curious selves, traveling into the past via the WayBac Machine to visit great moments in business. Then I found myself turning page after page in the training exercises that accompany each chapter thinking, "This guy, Hoover, read my mind. If my boss would listen to me once in awhile, this is exactly what I'd tell him to shape up our business." Bullwinkle on Business is a home run...funny characters in funny business episodes, topped off with practical, how-to business advice on building and sustaining powerful relationships with employees. Enjoy this book and, "May the Moose be With You!"The Five Dysfunctions of a Team: A Leadership Fable
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Inside This Book (learn more)
First Sentence:
The thunder of jets in an open sky, a streak of gray and a cheerful . . . "Hi." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
mitten company, former tractor worker, indentured employee, organizational food chain, watch vendor, great moose, mighty moose, lanky young man, composite personality, natural motivations, knitting circle, business concept, sonal vision, circle ladies, fearless leader, yarn balls, superior marketing
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Frostbite Falls, New Coke, Moose Mountain Lodge, Zap Mail, Exercise One, Leisure Land, United States, Boris Badenov, Exercise Two, Great One, Siberian Breeze
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