- Explore more great deals on 1000's of titles in our Deals in Books store.
Frank McKinney continues his international bestseller tradition of delivering contrarian perspectives and strategies for generational success in real estate.
During his twenty-five-year career, this 'real estate rock czar' (The Wall Street Journal) and undisputed 'king of ready-made dream homes' (USA Today) has not only survived but thrived through all economic conditions by taking the contrarian position and making his own markets.
Burst This! presents a resounding counter-opinion to the doomsayers and the get-rich-quick schemers, helping you guard against falling into their traps. In it, McKinney reveals . . .
• Six distinct real-estate cycles in the last thirty-five years, sifting out critical, recurring trends that highlight significant opportunities while signaling where history might repeat itself.
• The evidentiary truth, not the fear-mongering or the sugar-coating, on real estate's ups and downs. See exactly how McKinney has successfully handled the predictable cycles with timeless financial and investment strategies.
• Which real-estate investments—and the proven approach to marketing them—that have consistently shown immunity to the market's volatile fluctuations.
• How you can aspire not just to survival, but also to what McKinney calls 'thrival,' developing your ability to capitalize on all market conditions.
• Why the positive and negative excitement (a.k.a. greed and fear) associated with boom and bust times are your worst enemies, brought on by nothing more than recurring market cycles.
Frank McKinney is a five-time international bestselling author, philanthropist, and extreme risk-taker best known for his unprecedented success as a real estate 'artist' and visionary. McKinney began with a modest $50,000 fixer-upper in 1986 and completed his first $2.2 million spec home on the ocean in 1992. Since then, he has created and sold 36 oceanfront properties with an average selling price over $15 million, some upwards of $135 million! The world's wealthiest clamor for his masterpieces, each inspired by exotic locales and infused with vivid imagination. McKinney was recently recognized as one of the ten most influential people in luxury real estate and is the creator of two of the largest and most opulent, certified-'green' spec homes in the world at $29 and $30 million. He lives with his wife, Nilsa, and their daughter, Laura, in Delray Beach, Florida.
Proceeds from book sales benefit the good works of McKinney's Caring House Project Foundation.
Book jacket design by Robert Mott, RobertMottDesigns.com
Cover photos by Robin Roslund
Published by HCI Books, Inc.
Deerfield Beach, Florida
Printed in the U.S.A.
Being a real estate investor and builder myself I can say this much: Frank McKinney's book absolutely blew my mind away. Read morePublished on December 11, 2009 by G. Moro
There is no denying that we have gone through a wrenching period in finance and real estate these past few years. Everybody is looking for answers. Read morePublished on November 30, 2009 by Yoshi Montgomery
What a great book. The author has taken a great approach in writing this book. I looked at some other real estate investing books but choose this one because I found more substance... Read morePublished on November 27, 2009 by Florida Reader
There is no question that in the past year or so the real estate market has been a place where a great deal of wealth has evaporated. Read morePublished on July 28, 2009 by Charles Ashbacher
This is another great book from Frank McKinney. I've had the pleasure of hearing Frank speak on several occasions and this book has relevant and real life experiences for Real... Read morePublished on July 13, 2009 by Michael Querubin
It would have been nice if page 83 was located closer towards the beginning.
"While I don't see either [unemployment or inflation] returning to 8 percent anytime soon,... Read more
Primarily an ego-trip on how to sell multi-million dollar real estate.
A few good ideas, but the average seller probably couldn't utilize the suggestions.