For Introduction to Business courses. One of the most comprehensive-yet readable surveys of all major facets of business. This best-selling text moves from general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, interactive questions, and an informal first-person narrative all work together to draw students dynamically into the real world of contemporary business-further enriched by a host of supplements, including a multimedia CD-ROM free with each copy of the text.
FREE Two-Day Shipping for students on millions of items. Learn more |
| ||||||||||||||||||||||||
|
There is a newer edition of this item:
|
Book Description
Editorial Reviews
From the Publisher
One of the most comprehensive -- yet readable -- surveys of all major facets of business operations and management, this best-selling text moves from broad, general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, a running "field trip," interactive questions, and an informal first-person narrative all work together to draw students dynamically into the real world of contemporary business -- further enriched by a host of supplements, including a multimedia CD-ROM.
--This text refers to an alternate
Hardcover
edition.
From the Back Cover
One of the most comprehensive — yet readable — surveys of all major facets of business operations and management, this best-selling book moves from broad, general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, interactive questions, and an informal first-person narrative all work together to draw readers dynamically into the real world of contemporary business. Covers the business of managing; people in organizations; principles of marketing; managing operations and information; and financial issues. Features extended cases that provide in-depth looks at recent situations faced by real business firms and how the problems were faced; Connecting to the Web sections, with lists of web sites for many of the companies and organizations mentioned; and Building Your Business Skills challenges that give readers an opportunity to apply both knowledge and their critical thinking skills to extended problems drawn from a wide range of realistic business experiences. For anyone wanting a solid introduction to all facets of business operations and management.
Product Details
Would you like to update product info or give feedback on images?
|
More About the Authors
Discover books, learn about writers, read author blogs, and more.
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Better than most textbooks out there!,
By Physicsmind "Physicswish" (CA United States) - See all my reviews
Amazon Verified Purchase(What's this?)
This review is from: Business (8th Edition) (Hardcover)
Business 8th Edition is more comprehensive than Business Essential by the same authors. This is the assigned text for our Intro. Business Class. Very readable and lots of illustrations and practical cases. A good textbook for beginning business major. Highly recommended.
5.0 out of 5 stars
Great book and great service!,
By Victoria (Wheaton, MD) - See all my reviews
Amazon Verified Purchase(What's this?)
This review is from: Business, Seventh Edition (Hardcover)
The book was came fast and the book is in very good conditions, like they said.
I recommended this online store!
5.0 out of 5 stars
Great book,
Amazon Verified Purchase(What's this?)
This review is from: Business (6th Edition) (Hardcover)
Thanks for sending me this book so quickly and at a great price. Unfortunately it was the wrong book for the course I took, but it may come in handy some day.
Share your thoughts with other customers: Create your own review
|
|
What Other Items Do Customers Buy After Viewing This Item?
Suggested Tags from Similar Products(What's this?)Be the first one to add a relevant tag (keyword that's strongly related to this product).
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
Listmania!
So You'd Like to...
Look for Similar Items by Category
- Books > Business & Investing > Management & Leadership
- Books > Business & Investing > Reference
- Books > Business & Investing > Small Business & Entrepreneurship > Entrepreneurship
- Books > New & Used Textbooks > Business & Finance > Economics
- Books > New & Used Textbooks > Business & Finance > Entrepreneurship
- Books > New & Used Textbooks > Engineering > Industrial Engineering
- Books > Professional & Technical > Engineering
