All businesses want to do well, but can they also do good? Lloyd Field says yes, and moreover, no business can afford to focus simply on “doing well.” Increasingly, public assessment of a business’s worth must take into account its consideration of shared human values. That doesn’t mean a business can’t or should not compete; it means that investing in efforts to build a better society can, on many levels, be an asset. In this book, Field lays out the guidelines for putting social responsibility, both corporate and individual, into practice without sacrificing profits. Drawing from traditional Buddhist teachings, Field shows how, with attention to ethics, skillful means, and corporate responsibility, entrepreneurs and decision-makers can achieve new levels of happiness and security both inside the company and out, while acting as a powerful force for positive global change.
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9 of 9 people found the following review helpful
Format:Paperback
This is a brave and insightful book. Field looks at what few do: how Buddhist thoughts can apply to business. He looks at the power of intention( a mission statement should include an intention to refrain from harm); how karma applies to the practice of business( unduly harm your competitor today and reap your own harm down the line); unions are a business themselves and a mirror image of corporations( they must reform themselves before lashing out at Corporate America). Change is very hard but as Gandhi told us, be the change you want to see. A worthwhile book, deserving of a wide audience.
Format:Paperback|Amazon Verified Purchase
Bought this book for a Business Morals class for reference for papers. This book proved to be worthless. I don't know if it's Buddhism or the author, but not a concrete example to help me in any of my papers. Nothing is concrete or tangible. It's all esoteric and vague.
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