Customer Reviews

Business Essentials (5th Edition)

5 star:		(7)
4 star:		(7)
3 star:		(3)
2 star:		(0)
1 star:		(3)

 

 

For your basic introductory business class, this book is good. It offers a lot of vocabulary, and I can see why a lot of people would say the book has no depth since most of the information can be drawn from simply living the real world. (Unless of course you live in a refrigerator.) So why bother grabbing the text if I can get the same exact knowledge from life?

Well, in the beginning, end and throughout each chapter, tons of real life examples are woven in to illustrate each of the "business essentials." On top of that, real quotes from millionares, successful CEOs and entrepreneurs, and trusted business executives allows the average student a valuable glance into what makes up a smart business mindset.

What's my point? To study business, you need to study the principles that real professionals swear by. Texts written by "just" business professors who don't actually participate in the business world really just don't cut the chase. They're probably broke anyway. Now textbooks with information from successful people, that's what's going to make a student of business really churn out a beautiful future.

So while the material is very, very basic. The real life examples are awesome. However, these lessons can be taught by even better books by great people like Stephen R. Covey and Dale Carnegie. But if you do need a book chock full o' business vocabulary and basics, this isn't a terrible pick. And it certainly does spell everything out.

There is cutting-edge information in this book about how to start, run, maintain and protect a business, whether it is a small partnership or a bustling enterprise of many employees. Ebert and Griffin do thorough job of presenting new concepts in an easily understood format that allows anyone with a high school diploma grasp the fundamentals of entrepreneurship. Of particular importance is stressing the ideas of assessing one's own strengths and weaknesses as well as the opportunities and threats in the marketplace. It talks about the critical nature of human resource management, how to retain productive employees and keep them motivated. You learn the all-important concept of strategic tactics for developing your short, intermediate and long-term goals, mission statement, a written code of ethics and corporate culture as well as understanding the crucial significance of your Organizational Stakeholders. Even if you don't plan on starting or buying your own business or franchise, even shift supervisors will greatly benefit from understanding how to improve their effectiveness on their team if they even read Half of this book. Sometimes the stories that come at the beginning of each chapter can be distracting, but this is a minor issue with the presentation. This is a must-read for anyone looking for their careers escalate in the business world.

I fell in love with my Intro to Business course, and the book had a lot to do with it. "Business Essentials" is extremely simple to follow and has wonderful content.

I need the 8th edition of this text book for my Business 101 class, but that book(used) was no less that $50. And seeing that the book is barely 200pages long if that, I wasn't about to pay that much money for it. So I decided to go with the 7th edition. Almost the same exact book, the same chapter layout and all, and for almost 90% less than the price of the 8th edition. You can't beat that kind of a deal. It worked for me.

Although this was not the exact book that I needed for my class, the book itself is excellent and is in excellent shape. I actually needed the 8th edition. I have used the 7th edition as reference material. Ordering from Amazon is wonderful and purchases arrive within days. I would recommend Amazon to anyone who needs to purchase books.

I am college student and the price was way cheaper than the campus book store

I have both the 7th edition and the 6th edition, the 7th edition is just a shorter, more compact version of the 6th edition with all the same information. The thing that i will say about the 7th edition is that they made it more colorful and attention grabbing compared to the 6th edition.

Great images, examples, and simple text to follow. Paperback is a little annoying, but otherwise good layout.

I'm not rating the item because I never got what I ordered. I am rating the customer service I received from Six Sigma Books. I received the wrong item and returned it. At first I was upset because I was not refunded my full purchase price. After contacting Six Sigma Books, they refunded me the total amount. They are a reputable business who stand behind their service.

This book is just what we expected, It came just in time, we got very good service, Thank You