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Business Ethics: Ethical Decision Making and Cases Paperback – December 27, 2006


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About the Author

O. C. Ferrell (Ph.D., Louisiana State University) is a professor of marketing and Creative Enterprise Scholar in the Anderson School of Management, University of New Mexico. He recently served as the Bill Daniels Distinguished Professor of Business Ethics at the University of Wyoming and previously served as chair of the Colorado State University Marketing Department. He has also served on the faculties of the University of Memphis, Texas A&M University, and Illinois State University. Dr. Ferrell is a past president of the Academic Council of the American Marketing Association and chaired the AMA Ethics Committee, which developed the AMA Code of Ethics and the AMA Code of Ethics for Marketing on the Internet under his leadership. In addition, he is a former member of the Academy of Marketing Science Board of Governors and is the current AMS vice president of publications. Dr. Ferrell is also a Society of Marketing Advances and Southwestern Marketing Association Fellow, and he serves as marketing ethics and social issues section editor of the JOURNAL OF MICROMARKETING. He is the co-author of 18 books and approximately 75 articles published in the JOURNAL OF MARKETING RESEARCH, JOURNAL OF MARKETING, JOURNAL OF BUSINESS ETHICS, JOURNAL OF BUSINESS RESEARCH, JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, JOURNAL OF PUBLIC POLICY MARKETING, and other journals.

John Fraedrich is the James J. Jannetides Professor of Business Ethics at Southern Illinois University at Carbondale. He also teaches on special assignments at universities abroad. Dr. Fraedrich has completed extensive research in the areas of marketing and ethics. His numerous articles have been published in the JOURNAL OF MACRO MARKETING, JOURNAL OF BUSINESS ETHICS, and many other journals. He received his B.S. from Brigham Young University, his M.S. from Texas A&M University, and his Ph.D. in marketing from Texas A&M University in 1988.

Dr. Linda Ferrell (Ph.D. University of Memphis) is Professor of Marketing and Bill Daniels Professor of Business Ethics at the University of New Mexico. Dr. Ferrell has coauthored BUSINESS AND SOCIETY with O. C. Ferrell and Debbie M. Thorne and is co-author of BUSINESS IN A CHANGING WORLD with O.C. Ferrell and Geoff Hirt. She won the best paper award twice at the American Marketing Association's National Summer Educators Meeting and has published over 30 articles in Journal of the Academy of Marketing Science, Journal of Public Policy & Marketing, Journal of Personal Selling & Sales Management, AMS Review, Journal of Strategic Marketing, Journal of Business Ethics, Case Research Journal, as well as others. She leads the Bill Daniels Teaching Business Ethics Initiative at the University of New Mexico. This initiative involves a $1.25 million grant from the Daniels Fund that involves business ethics outreach activities and the development of business ethics teaching resources.
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Product Details

  • Paperback: 528 pages
  • Publisher: Cengage Learning; 7 edition (December 27, 2006)
  • Language: English
  • ISBN-10: 0618749349
  • ISBN-13: 978-0618749348
  • Product Dimensions: 9.1 x 7.5 x 0.8 inches
  • Shipping Weight: 1.8 pounds
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (23 customer reviews)
  • Amazon Best Sellers Rank: #178,736 in Books (See Top 100 in Books)

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Customer Reviews

I bought this book to use on my Ethic class in college.
Cgferr
I think everything would be better in the workplace if everyone understood and followed some ethics.
DavidWY
This book was written ok but it could had been written a whole lot better.
Sheryl

Most Helpful Customer Reviews

1 of 1 people found the following review helpful By P. McCutchen on September 22, 2009
Format: Paperback Verified Purchase
"Business Ethics: Ethical Decision Making and Cases" is designed to provide a framework for ethical decision-making in today's dynamic and often ethically-challenged marketplace. It does this effectively by offering up "what-if" ethically challenging scenarios that give you the opportunity to think through and/or discuss them. There are numerous real-world examples and case-studies backing up the authors' viewpoints on socially-responsible ethics. While one may or may not agree with their viewpoints, the potential impact to business operations of poor ethical decision-making is well-documented.

The book offers up methods and best-practices for implementing an ethics program for businesses that can, perhaps, serve as a foundational touch-stone for firms who wish to conduct business in a socially responsible fashion that serves the needs of primary stake holders and customers alike. That these practices may contribute to sound business profitability as well as to global economic and social well-being is welcoming.

Perhaps a minor fault of the book is the repetition of some of the same case study points throughout that are used to support some socially-responsible or ethical point of view. The redundancy becomes a little wearing. Further, in real-world applications, some social initiatives may be somewhat at odds with conservative principles of sound financial and business management under some circumstances and/or conditions.

I believe anyone who desires some very good information on the value of having a strong ethically and socially-responsible business operation will benefit from reading this book. However, I also believe that one must be willing to "walk the talk" from the top leadership of an organization to the bottom. Without sincere buy-in to the highest ethical and moral principles in a consistent manner, no business can make claim to such principles and maintain its credibility.
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3 of 4 people found the following review helpful By L. Goldstein on October 28, 2009
Format: Paperback Verified Purchase
The book is a rambling mess - odd bits of US law, history of the ethics consulting industry, bits of sociology and management theory. It does NOT teach how to contemplate an ethical dilemma and reach your own ethical decision. And isn't that the point?
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1 of 1 people found the following review helpful By T. Jones on February 10, 2010
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This is a good book that is full of great information...I only have one problem with it and that is...The print is too small. For all the reading that has to be done your eyes will be crossed...but other than that, it is great!!!
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By kel on April 16, 2012
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I had a very good experience. The book arrived early and it was in great condition . Will certainly shop again.
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By Cgferr on August 17, 2011
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I bought this book to use on my Ethic class in college. So there's not much i can say about it. But it has some extra things online to help you understand the chapters even better, and some cases and quizzes too. (but the book has to be a new one or buy the code online)
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By DavidWY on December 2, 2014
Format: Paperback
A textbook required for a college class, but I think that all business owners, managers, and employees should read it. I think everything would be better in the workplace if everyone understood and followed some ethics.
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4 of 6 people found the following review helpful By smellyfiend on February 14, 2008
Format: Paperback
examples in book often have little to do with the subject matter; book couldn't be more boring if it tried.
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This book is essential for all Business Management students, it is detailed and thought provoking. This book was
essential in my Business Ethics class.
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