Customer Reviews

The Business of Fashion: Designing, Manufacturing, and Marketing (3rd Edition)

5 star:		(4)
4 star:		(2)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

I not only learned alot from reading this book but actually enjoyed the reading considering it's a text book. As someone who's trying to get back into the fashion industry after a 20 year hiatus; I feel that I have the knowledge I need to head in the direction I want to go now. I really liked how they used real companies for examples and at the end of each chapter they have an explanation of a job in the industry with comments from people in those jobs. There's lots of charts, lists of important contacts, calendars of events, etc that will be important to anyone starting a fashion business or wanting to find a job in fashion. It's worth the money if you can't afford to go to school for this.

This book was to be purchased for my "Business of Fashion" class. What a great purchase. After the class was over I didn't turn it back in to get money for it. I kept it knowing that someday I may want a reference guide. It was a great investment!

Great book..Great for anyone wanting to start in the retail fashion industry. Great read from start to finish.I definately recomend this book!

This book is very informative about all of the aspects of the buisness behind fashion.

Very informative - yet just not what I would have imagined. It would terrific it told you how to create your fashion business from scratch.

The cover says it all. Fashion is Business! very straightforward and interesting from page to page.