Business of Graphic Design: A Sensible Approach [Hardcover]

Ed Gold (Author)

Book Description

Publication Date: October 1, 1995

With updates on tax laws, cost estimating, proposals and contracts, marketing plans, presentations, and project management, plus a section on managing technology, this best-seller maintains its reputation.

Product Details

• Hardcover: 176 pages
• Publisher: Watson-Guptill; Rev Sub edition (October 1, 1995)
• Language: English
• ISBN-10: 0823005461
• ISBN-13: 978-0823005468
• Product Dimensions: 11.1 x 8.4 x 0.7 inches
• Shipping Weight: 2.2 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #1,492,690 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

14 of 19 people found the following review helpful:

5.0 out of 5 stars Excellent, May 17, 1998

By A Customer

This review is from: Business of Graphic Design: A Sensible Approach (Hardcover)

For many people in the Graphic Arts profession, the business side is often missed in their schooling. For those who forgot to take Business courses while they were in Art school this book is for you.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Great Refernce!, November 17, 2007

By 

Diz0n "Diz0n" (Houston, Tx USA) - See all my reviews

This review is from: Business of Graphic Design: A Sensible Approach (Hardcover)

This book covers so much concerning the business of creativity. I've been searching and searching and haven't seen a book more thorough. I absolutely love the price estimation section where the author does all sorts of ways to estimate price and he explains the advantages and disadvantages. So yes, it covers pretty much EVERYTHING.

Though plenty of info still applies today, I still wish there were an updated version to this book.

2 of 3 people found the following review helpful:

5.0 out of 5 stars Well done!, December 16, 2006

By 

a-to-b books "a-to-b books" (Hollywood) - See all my reviews

This review is from: "Business of Graphic Design, 1st Edition" (Hardcover)

The best part of this book is that more than half of it is interviews with successful designers, and examples of their work. They are quite candid, and talk about how they became a designer or started a studio, and how they run their business and deal with customers. Highly recommended.