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Business Intelligence for the Enterprise Paperback – June 14, 2003

ISBN-13: 978-0131413030 ISBN-10: 0131413031 Edition: 1st

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Product Details

  • Paperback: 240 pages
  • Publisher: IBM Press; 1 edition (June 14, 2003)
  • Language: English
  • ISBN-10: 0131413031
  • ISBN-13: 978-0131413030
  • Product Dimensions: 9.3 x 7.2 x 0.7 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Best Sellers Rank: #1,492,510 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

Making business intelligence work: Start-to-finish guidance for managers

This book offers a true enterprise view of business intelligence. IBM expert Mike Biere shows managers how to create a coherent BI plan that reflects the needs of users throughout the organization-and then implement that plan successfully. Biere explains how to objectively assess the business case for BI, and identifies proven solutions for the obstacles that lead many BI projects to fail. Coverage includes:

  • Setting appropriate expectations and goals for your BI project
  • Understanding how the key components of a complete BI solution fit together
  • Designing effective BI solutions-including content management, handling unstructured data, and end-user segmentation
  • Providing effective support for BI end users
  • Introducing Corporate Performance Management (CPM): an executive's view of BI
  • Previewing tomorrow's "next wave" in BI solutions
  • Comprehensive checklists for planning your BI project

About the Author

MIKE BIERE is Worldwide Sales Specialist for Business Intelligence Analytics Tools for IBM Corporation. He has more than 20 years' experience in business intelligence-related technologies, working in every stage of the BI project lifecycle, and in every role from sales and marketing to product development and technical support.


More About the Author

I am a database and Business Analytics Specialist with over 30 years experience in this space. I have been a technical specialist, world-wide support specialist, and general "hit man" for this space. I have worked for IBM, done independent consulting, worked for Cognos )pre IBM acquisition) and have dabbled in a myriad of BI tools and technologies.

I concentrate on Business Analytics at the Enterprise level, not isolated and insulated departmental application solutions. This is an art form and not a trival area to pursue as it takes a great amount of foresight and vision to tackle a fundamental change at this level.

I am also a part-time semi-professional musician in a working band called Those Guys. This is what I do to keep me at least partially sane!

Customer Reviews

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Read this book, but only if you are willing to spend some time thinking....
Richard Sawa
This book focuses on the cultural and social aspects of BI, which are the bedrock for starting and finishing a perpetually useful initiative.
Ted Pin
Because the author is with IBM, you might expect the book to promote IBM products.
"tji-boston"

Most Helpful Customer Reviews

14 of 14 people found the following review helpful By "tji-boston" on June 27, 2003
Format: Paperback
......
If you:
- are tired of the increasingly unintelligible hype around corporate IT
- need to get your feet on the ground about how to apply IT for creating business value
- want to understand business intelligence for what it can really do for your organization (as opposed to what the product vendors tell you)
then read this book.
I've been in the software industry for twenty years, and this is one of those rare, honest books that speaks from long experience and with a welcome disregard for technical faddism and ivory tower theory.
This book is needed because the idea of "information at your fingertips" at most companies is still just that: only an idea. Instead, most organizations still operate inefficiently and clumsily from "islands" of information scattered about in everything from spreadsheets to CRM systems to mainframe COBOL programs whose authors have long since retired.
Even companies that have spents millions of dollars to correct this state of affairs have failed. Why?
This book is about making information available across the board, why you would want to, and how to give your technology of choice "traction" and an impact on the bottom line.
This is done from two perspectives: the technical and the human side.
The author is refreshingly frank in describing corporate IT disasters, and does an excellent job of exposing the human side of where they go wrong down in the trenches. Anyone who has been anywhere near an overbudget, underperforming, or ultimately worthless IT project (this should include most people in corporate IT by now) will read with a smile of recognition. Others should read before you spend: there is a lot of money and heartache to be saved.
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9 of 10 people found the following review helpful By Richard Sawa on July 10, 2003
Format: Paperback
The tji-Boston reviewer is dead-on correct that this is a frank discussion about BI. Biere will help you to think about BI, and he will help you to think clearly.
Business Intelligence for the Enterprise is written for the customer. The author is a sales guy, who works for a vendor (IBM - Good Grief!), AND he has written a book for the customer. Why?
He is obviously interested in seeing Enterprise BI succeed.
This book will help you think through sales hype, and move closer to success. In a certain sense, it is a book written to help business people like you deal with sales people like Mike Biere. Ironic? Yes. And no.
A perspective like this doesn't come from being slick and clever (goodness knows there is an endless array of slick and clever sales people.) Rather, it comes from making a mature commitment to one's working life, which Biere has obviously done.
It is as important for the C-level IT professionals to read as it is for their C-level bosses and colleagues. Needless(?) to say it is also an important read for those who are going to do the actual work of implementing the BI strategy.
Read this book, but only if you are willing to spend some time thinking....
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6 of 7 people found the following review helpful By Andrea Vincenzi on March 26, 2005
Format: Paperback
The author is an IBM veteran who spent more than 20 years in the sales and product support divisions, except for a short period in a company specialized in Data Warehousing, so he naturally puts in this book a lot of his experiences and he also describes the history of BI in terms of architectures and technologies.

I had the impression that the target audience is mainly made by managers involved in BI projects, on either sides (vendors, consulting companies, customers).

One obvious comment from an Italian like me is that, like with many other books written in the US, the average size of the projects described in this book is rather large compared to what we are used to, and could only be applied to a handful of companies here in Italy.

The best feature of the book is the large number of real life examples that it contains. This can be a real help for a manager of a company who doesn't know the risks connected with BI projects and wants to learn from the many (and sometimes very costly) errors made by other people and companies in similar situations.

Under this aspect the book contains a lot of common sense and is a good reading, but don't look in it for innovative contents or for clear explanations of key technologies, buzzwords and project methodologies.

In most cases the book is limited to describe different situations (usually problematic), and to give some advise, without really delving into technical details.

Often I saw the author asking himself several questions about the typical problems that are encountered in a BI project, but then I couldn't find the answers.
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Format: Paperback Verified Purchase
This book has issues.

1. Some items discussed are really dated. It should be updated with newer BI strategies, and cover more dashboard and WEB 2.0 technologies.
2. The author is very knowledgeable and lays out complex topics in easy to understand parts, so it is even more important to allow for an update.
3. Being used as textbook as it was in a course in BI recently, there should be more examples and online source material available.
4. More Agile development should be included.
5. Again, the book has huge potential and only falls short in a few places, but does a great job in covering the complexity of BI in easy to understand ways. I would consider this a great book for reference and should be included in any BI library or resource lists.
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