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Business Intelligence in Plain Language: A practical guide to Data Mining and Business Analytics Kindle Edition

52 customer reviews

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Length: 68 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Editorial Reviews

About the Author

Adjunct professor at St.Francis University and founder of National Onion Ring Day, Jeremy M. Kolb has a passion for educating people about the changing realities of our evolving world. Having studied Theology and Philosophy in Italy, and Classic Greek Literature and Psychology at Oxford University, Kolb has a unique perspective built from experience. He now works in Chicago for one of the most exciting new companies in the exploding Data Science Industry and writes to help people better understand complex subjects. website: www.applieddatalabs.com Email: Jeremy@applieddatalabs.com

Product Details

  • File Size: 1040 KB
  • Print Length: 68 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Applied Data Labs Inc.; 2 edition (September 30, 2012)
  • Publication Date: September 30, 2012
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B009K7INOY
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #71,264 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

Adjunct professor at St.Francis University and founder of National Onion Ring Day, Jeremy M. Kolb has a passion for educating people about the changing realities of our evolving world. Having studied Theology and Philosophy in Italy, and Classic Greek Literature and Psychology at Oxford University, Kolb has a unique perspective built from experience. He now works in Chicago and writes to help people better understand complex subjects.

Customer Reviews

Most Helpful Customer Reviews

10 of 11 people found the following review helpful By Joey on October 6, 2012
Format: Kindle Edition Verified Purchase
With all of the hoopla over Big Data, it is nice to see the author step back and cover the basics of Business Intelligence. The book has a lot of stories that help explain the sometimes complex topic of BI and is even an easy fast read. But, don't let that fool you, it still covers topics such as Outlier Detection, Pattern Recognition, ETL, and more...

But, don't stop with just reading the book, there is also some great learning in the appendices.

Overall, I enjoyed this fast read and I think it is a good foundational book on Business Intelligence.
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7 of 8 people found the following review helpful By OHY on December 13, 2012
Format: Kindle Edition Verified Purchase
This is a clearly written book suitable for anyone who is clueless about BI and would like a less intimidating/technical introduction. It's an easy read written in a conversatonal style (took less than a hour to finish). However, I find that it was not able to drive home the significance of BI, or data for that matter, in key decisions in business or society. They could have offered it free, because half the time, I felt like I was reading their company's collateral. For those with some knowledge of BI, this might not satisfy.
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7 of 8 people found the following review helpful By Josh Mudge on October 5, 2012
Format: Kindle Edition Verified Purchase
Business Intelligence in Plain Language is a great start to understanding and implementing data analysis. This is an overlooked tool in many small businesses, and this book offers an overview of the concepts contained in business intelligence (BI), walking the reader through implementation on BI in their business. Chapters 2 and 5 are well worth the price of the book alone. I appreciated the examples of real life implementation of BI in the business world, allowing me to grasp what exactly BI is able to do in both the large-scale industrial sector and small business arena. This book is a great start to learning how to use data to grow your business.
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2 of 2 people found the following review helpful By Aravis1 on November 1, 2012
Format: Kindle Edition Verified Purchase
I really enjoyed this little book. It was well-written (though the appendix of the current edition could use some light editing) and it presented the concepts in an easy to digest manner. The examples and wording of the explanations were excellent for a primer, and on a level that you rarely encounter. I highly recommend it to anyone who needs a quick way to get their feet wet, as it will introduce you in a pleasant and effective way to the material. It was a very quick read that I think anyone would find accessible. I also found their website to be surprisingly informative and interesting, and I learned some new things that aided my comprehension of certain topics.

It is highly unusual to find technical topics presented in such a well-designed way, so this was a refreshing surprise. I wish other writers and publishers would pay attention! I will most likely purchase any new titles they produce in the future.
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2 of 2 people found the following review helpful By Amazon Customer on October 16, 2012
Format: Kindle Edition Verified Purchase
Jeremy really hits the nail on the head in his great overview of what BI is in the world today. A concise overview of all the major key terms one would need to know when planning a BI solution for the workplace of just wanting to understand better what all the BI buzzwords are all about. Good read to get you up to speed on what it's all about!
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2 of 2 people found the following review helpful By Ji on August 18, 2014
Format: Kindle Edition Verified Purchase
Delivery of info is good... Especially to those new in BI/DW.
But the info is very limited. You can finish everything in an hour. Just like a white paper.
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5 of 7 people found the following review helpful By Kindle Customer on January 29, 2013
Format: Kindle Edition Verified Purchase
If your looking for a very very basic introduction. Almost more talking point introduction then this book is good, yet very, very short..

It was to simple, to basic, even the examples were third grade math word problems.. To much hype on how data does what a person can't.. Oh sure, great you can check your inventory while sitting on the beach miles away. Then again,, why? what if the manager of that cafe, know there was going to be a service interruption? or maybe the recipe was not being made right.

I like the book for what it really is, a very quick and simple, very simple, summary.. I thought it would have more substance.. well, it is in very plain language, and is a very basic summary. I t did reaffirm, for me that I do know what this is, its just been given a new name.. again, this is just my own experience with this book.

I'm 58 years old, so many there is a generation issue here, we learned mathematics, formulas, how to work with data, with computers, or without.
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1 of 1 people found the following review helpful By Sunil K Gupta on January 22, 2014
Format: Kindle Edition Verified Purchase
It's a first cut book for the subject and provide introduction in simple language.
For further interest you have explore other books. I find "Doing Data Science: Straight Talk from the Frontline" by O'Neil, Cathy and Schutt, Rachel (Oct 10, 2013) is a great book.

Thanks,
Sunil
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