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3 Reviews
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Average Customer Review
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0 of 4 people found the following review helpful:
5.0 out of 5 stars
Happy customer
The service behind this product was more than excellent. I received the book within a couple of days and was extremely pleased that it arrived before school started just as promised.
Published on October 8, 2009 by Jennifer
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2.0 out of 5 stars
Not impressed.
It's not clear who this book is for. If you've worked in corporate America, then you already know this stuff. If you are a student without much work experience, the coverage is too shallow for you to really learn anything from the text book.
Published 13 months ago by Dr. Littlejohn
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2.0 out of 5 stars
Not impressed.,
By Dr. Littlejohn "Book lover" (Athens, GA United States) - See all my reviews
Amazon Verified Purchase(What's this?)
This review is from: Business Marketing Management: B2B (Hardcover)
It's not clear who this book is for. If you've worked in corporate America, then you already know this stuff. If you are a student without much work experience, the coverage is too shallow for you to really learn anything from the text book.
0 of 4 people found the following review helpful:
5.0 out of 5 stars
Happy customer,
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Amazon Verified Purchase(What's this?)
This review is from: Business Marketing Management: B2B (Hardcover)
The service behind this product was more than excellent. I received the book within a couple of days and was extremely pleased that it arrived before school started just as promised.
1 of 9 people found the following review helpful:
4.0 out of 5 stars
Business Marketing,
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This review is from: Business Marketing Management: B2B (Hardcover)
This book discusses the principles of business-to-business marketing in a very clear manner. The topics and writing flow very easily which makes for a gentle and interesting read.
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets by Michael D. Hutt (Hardcover - July 17, 2000)
Used & New from: $0.01
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