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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
The Power of “What If” Questions
Content from authors Alexander Osterwalder and Yves Pigneur
an impressively comprehensive compendium of many of the most current ideas concerning the structure and development of businesses.' (Anglohigher.com, May 2011).
... this handbook is likely to prove an excellent help for evaluating business models . (Anatello.com, July 2011).See all Editorial Reviews
Really opened my eyes to some interesting ideas. Maybe I'll change careers? If so this would be perfect for anyone starting a small or larger business. Read morePublished 4 days ago by Amazon Customer
One of the best I ever seen. Changed my entire thinkingPublished 13 days ago by Mohamed Abouelkheir
Brilliant. Demystifies the process. Important tool to be aware and smart.Published 23 days ago by R. G. Gilliland
"The chances of solving a problem improves when the problem is well defined and represented"...I made up this statement to summarize about the content of this book. Read morePublished 24 days ago by MountEverest75
I wish I had this book when I started my business 15 years ago. Serious stuff.Published 27 days ago by Mustafa (Christophe)
Excellent book. Its layout and graphic imagery made the materials easy to digest. Well organized. Top notch concepts and identification of key components without unnecessary... Read morePublished 29 days ago by Ed Ober