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Business Models Made Easy [Paperback]

Entrepreneur Press (Author), Don Debelak (Author)
4.0 out of 5 stars  See all reviews (3 customer reviews)

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Book Description

October 17, 2006

Don't Just Plan-Zero In on a Winning Business Model!

Before you write a business plan, before you start marketing, before you look for funding, you should develop the most important tool in your business arsenal: a business model. A great business model sets amazing successes apart from failures.

Don Debelak reveals how to create a winning business concept, develop a business plan around it, and turn it into a successful business venture.

Whether you're starting a new business or looking to revitalize an existing operation, you'll learn:

  • What a model is, why it's important, how it works and how it can improve your business
  • How to maximize your chances of success with an easy-to-use scoring system
  • How to use your business model to increase your chances of receiving funding
  • Strategies for using your model to write a business plan that really works

Take your business to the height of success with this can't-miss strategy.


Frequently Bought Together

Customers buy this book with Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers $20.21

Business Models Made Easy + Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers


Editorial Reviews

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Product Details

  • Paperback: 240 pages
  • Publisher: Entrepreneur Press; 1 edition (October 17, 2006)
  • Language: English
  • ISBN-10: 1599180413
  • ISBN-13: 978-1599180410
  • Product Dimensions: 9.3 x 7.6 x 0.5 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #113,776 in Books (See Top 100 in Books)

More About the Author

Don Debelak is a well-known invention expert who has worked with new products and inventions for over 25 years. Don has worked with all types of business, especially as a consultant for the University of St. Thomas Small Business Development Center, from small one man service business to high-tech ventures that are set up to raise money and launch a new product.

Don also runs the One Stop Invention Shop, www.onestopinventionshop.net, an inventor assistance website.

Customer Reviews

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Most Helpful Customer Reviews
9 of 9 people found the following review helpful
Format:Paperback
I loved this book. It is short, simple, but it gets its points across. It is about the business startup process: From concept, to plan, to building. The goal of this book was to show the reader:

1. What a business concept or model is.
2. Explain how to evaluate a business concept so it can realistically make good money.
3. How to write a business plan in order to build the business concept or model.

A good business concept or model will rate favorably regarding the following 6 criteria (Debelak, page 4):

1. Acquire high value customers - favorable condition: without spending a lot of money
2. Offer significant value to customers - favorable condition: having a significant value to customers - favorable condition: having a significant competitive advantage.
3. Deliver products or services with high margins - favorable condition: with high quality and few opportunities for error.
4. Provide for customer satisfaction - favorable condition: service and training, if needed, provided by someone else.
5. Maintaining market position - favorable condition: market position is protected or a steady stream of new products or services can be maintained.
6. Funding the business - favorable condition: investments reasonable for market size and risk both for startup costs and for market maintenance.

As I read this book I thought the author did a wonderful job explaining what a business model was, how to diagram one, and how to evaluate the diagram in terms of soundness and profitability using the six criteria listed herein above. Chapter 3 was good because it outlined business models for 18 different companies. Chapter 9 was great because it examined the analysis process for all three generic types of companies: retail, manufacturing, and services. And Chapter 10 was great because it tied the Business Concept (business model) idea to the Business Plan (action steps) idea that is necessary to actually convert the model into reality.

Why is this such a good book? Because you should want to develop a winning business model BEFORE you write your business plan. You can start a business that can only hope to make minimal profits. Or you can start a business that can make loads of profits. Without understanding the business model behind your startup BEFORE you start it you won't know what kind of profits you will be working for. And you should care a lot about what kind of profits you are going to work for when considering the effort you have to put out in order to research and write the business plan and actually start the business by following the plan. 5 stars!

PS. What I don't understand is why the plethora of business plan books on the market today have not covered business models as well as business plans? The two subjects are intimately related and understanding models is integral to write a plan that will produce a profitable company.
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2 of 2 people found the following review helpful
basic book November 8, 2008
Format:Paperback
I just got the book, but I found that it is bit basic. If you are Business School Graduate, I think its not for you. the book is simple and good for small business starting, not for medium businesses.
I recommend it for you if you like to start ur small business that has low risk.
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Format:Paperback|Amazon Verified Purchase
The book is an excellent book for everyone independently of the educational background. It is comprehensive and absolutely applicable to any kind of industry. The author has done an excellent work because he gives very simple all these things which everyone must know about how to assess and create a business model,leading you step by step to make a business plan.
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
services with high margins, maintaining market position, compensating tactics, trade show attendance, target customer group, ongoing sales, company cofounder, easy sales, water beverages
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Success Tip, Business Description, Competitive High, Costs To Enter Business Low, Customer Advantage Price, Customer Sales Support Little, Investment To Keep Market Low, Number High, Ongoing Product Low, Required Share To Stay, Value Low, Value of Sale High, Acquisition Cost Required Promotional Low, Atkins Diet, Characteristics Spending Patterns Prolific, Customer Ease of Finding Easy, Ongoing Sales Low, Total Liabilities, Steve Kellar, Gross Profit, United States, Creative Indoor, Heather Navarro, University of Texas, Assets Current Assets Cash
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