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Business Start-Up Guide: How to Create, Grow, and Manage Your Own Successful Enterprise
 
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Business Start-Up Guide: How to Create, Grow, and Manage Your Own Successful Enterprise [Paperback]

Tom Severance (Author), Becky Cogan (Author)
5.0 out of 5 stars  See all reviews (4 customer reviews)


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Book Description

February 1998
Comprehensive, easy-to-read guide on starting and growing your own business written by an Attorney, CPA, MBA, Entrepreneur, and Business Instructor. Chock-full of useful checklists and hot bullet points. Each chapter has three reader action steps to drive home the points. This book is your constant reference on creating, growing, and managing a successful business. Whether you are in the thinking, planning, or operating stage, you will gain creative new insights and learn many practical ideas that you can implement immediately.

Editorial Reviews

Review

"Comprehensive guide that walks you through all the basics and much more." -- Pamela Willis, Executive Director, San Diego Business Innovation Center

"MUST reading for every entrepreneur. Save thousands of dollars and hundreds of hours." -- Brian Tracy, international sales and management consultant and trainer

"Practical, tactical guide for making your American dream a reality." -- Doug Hall, author of Jump Start Your Brain --This text refers to an out of print or unavailable edition of this title.

From the Author

I have packed the Appendix with valuable Checklists, Forms, Contracts, and Web Links that you will find invaluable in starting and running your business. The CD-ROM format allows you to read and print out any or all pages in the most popular eBook formats, search for key words, and copy and edit the Forms and Contracts in the Appendix. --This text refers to an out of print or unavailable edition of this title.

Product Details

  • Paperback: 296 pages
  • Publisher: Tycoon Publishing; 1 edition (February 1998)
  • Language: English
  • ISBN-10: 0965321207
  • ISBN-13: 978-0965321204
  • Product Dimensions: 8.4 x 5.5 x 0.7 inches
  • Shipping Weight: 11.2 ounces
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #2,690,293 in Books (See Top 100 in Books)

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Average Customer Review
5.0 out of 5 stars (4 customer reviews)
 
 
 
 
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22 of 22 people found the following review helpful:
5.0 out of 5 stars Practical, comprehensive, must reading!, July 5, 1999
By A Customer
This review is from: Business Start-Up Guide: How to Create, Grow, and Manage Your Own Successful Enterprise (Paperback)
If I could trade in every start-up book for entrepenuers I own and keep this one I would do so in a heartbeat! The author is a mentor all entrepenuers can look to for practical advice and specific information. This book works with you every step of the way providing ideas for marketing strategies, finance management, and legal start-up issues. This book also helped me to view the written business plan as a creative planning tool and not just a required document for finacial institutions. There is so much information packed into this book that entrepeneurs in all stages of business development will turn to it again and again. I only wish the margins were wider to accomodate all my notes!
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18 of 18 people found the following review helpful:
5.0 out of 5 stars Required reading for any entrepreneur!, December 24, 1997
By A Customer
This review is from: Business Start-Up Guide: How to Create, Grow, and Manage Your Own Successful Enterprise (Paperback)
After having jumped ship from a Fortune 25 firm many years ago, I became an entrepreneur with my own consulting business. In addition, several years ago I began teaching entrepreneurship at California State University, San Marcos. I am writing to rave about this "Business Start-Up Guide". It is an excellent resource for any entrepreneur, or anyone considering becoming their own boss. This book is an easy read with priceless, up-to-date information that can save us all a lot of time and mistakes. "Business Start-Up Guide" will be required reading in all my entrepreneurship courses in the future!
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8 of 8 people found the following review helpful:
5.0 out of 5 stars A "must read" for anyone considering starting and owning..., January 13, 1998
By A Customer
This review is from: Business Start-Up Guide: How to Create, Grow, and Manage Your Own Successful Enterprise (Paperback)
This is an excellent, information-intensive book written and approached not only by an exceptional college business professor (who definitely is an authority on this subject) but a business/tax attorney with many years of experience. A "must read" for anyone considering starting and owning their own business. This is also a great book if you already have your business up and running and need some current ideas and information. Tom shows you not only how to find the information you require but also how to apply it. A road map for eliminating many problems and questions entrepreneurs are faced with. He's going to raise the business successes ratio with this new book.
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