How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) [Paperback]

David Hooper (Author), Lee Kennedy (Author), David R. Hooper (Author)

Book Description

ISBN-10: 1930575165 | ISBN-13: 978-1930575165 | Publication Date: January 21, 2002

Why wait for other people to pay attention to your music? "How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent)" will explain, step by step, how you are in control of your musical success and set you apart from 99% of your competition. You'll see exactly how Lee Kennedy, a musician just like you, makes over $100,000 every year without a record deal, manager, or booking agent.

Co-Authored by guerrilla music marketing expert David Hooper (Kathode Ray Music), this book gives you two perspectives on a single path to musical success that will have you selling more CDs, getting more people to your shows, and making more money in the music business immediately.

This book covers everything you need to know from show to bring in big crowds to see you play, Internet promotion, direct mail, music publishing, finding hidden work, and more. The best part is that this book is covered by a one year money back guarantee.

Editorial Reviews

Review

"This book has made me rethink procedures in the music business. It has helped with CD sales and increased attention." -- J.L. Morgan, Ocean Rhythm Records

"This book opened my mind. Eeveryone in the music industry, especially up and coming artists, should have a copy." -- Ivan Acolatse. Estaloka Management

"This groundbreaking book provides the essentials for an independent artist seeking to get his foot in the music industry." -- Omar Barnes, Pro Trax

About the Author

DAVID HOOPER David Hooper is the founder of Kathode Ray Music, an artist development organization specializing in promotion and marketing of independent musicians and bands. He is known for combining traditional music business knowledge with the guerrilla marketing necessary for independent bands to compete.

In 1998, David made personal promotion and marketing assistance affordable to independent musicians and bands with the creation of IndieBiz.com, an online artist development community designed to empower artists to take control of their musical careers.

David currently writes a monthly column, “Minding Your Business,” for On Stage Magazine and is owner and Director of Promotion for the Nashville New Music Conference.

LEE KENNEDY Lee Kennedy has established himself as a top entertainer and performs regularly throughout Northern California and Nevada.

Throughout the mid 80s and into the early 90s, Lee fronted some of the biggest regional acts from the East Coast. In 1996, Lee put together a one man show and started performing throughout New Mexico, Texas, and Colorado. In 1999 Lee relocated to Lake Tahoe, California and recorded and released his first solo CD, When Angels Cry.

Product Details

• Paperback: 200 pages
• Publisher: Omni Publishxpress Llc (January 21, 2002)
• Language: English
• ISBN-10: 1930575165
• ISBN-13: 978-1930575165
• Product Dimensions: 8.5 x 5.5 x 0.2 inches
• Shipping Weight: 9.6 ounces
• Average Customer Review: 4.3 out of 5 stars  See all reviews (150 customer reviews)
• Amazon Best Sellers Rank: #1,233,036 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

48 of 50 people found the following review helpful:

2.0 out of 5 stars Very basic, quickly written, and nothing new., March 15, 2002

By 

Stephen Sherrard "musictech" (Seattle, WA USA) - See all my reviews
(REAL NAME)   

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This review is from: How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) (Paperback)

If you are new to the music business and haven't read any other books, then you might find something useful in this book. For the rest of you, there isn't anything new, and there certainly isn't any in-depth coverage of any topic.

You can read this entire book in just a few hours. Large type font in an already small book, lots of grammatical errors and missing words that weren't caught by a spell checker (no proof reading). It looks like this book was written in probably one weekend.

Some topics have barely one or two pages of information, which is not much at all considering the type size and spacing.

Yes, it's good to give you some basic ideas, but you are not going to find any type of game plan here or any detailed information.

Tim Sweeney's Guide To Releasing An Independent Record is much better as a practical step-by-step guide. Follow that one up with one of the Guerilla PR books. Then get "Confessions Of A Record Producer" to learn about all the stuff that the other books don't tell you about. If you are really ambitious and want to get very detailed about things, get Donald Passman's book as well.

22 of 23 people found the following review helpful:

1.0 out of 5 stars Book is thin on real ideas & strategies & VERY outdated, April 10, 2004

By 

Rema Hochberg (New York, NY United States) - See all my reviews

This review is from: How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) (Paperback)

Sorry Misters Hooper & Kennedy, but while the title of this book seems indeed quite alluring, you can hardly make 100K by following the vague and obvious advice given in this thin and outdated volume. I've been a struggling musician for about ten years and there's not alot here I wouldn't have figured out from my own common sense.

For a real, updated look at the business, I suggest you check out Bobby Borg's Musician's Handbook, or Justin Goldberg's The Ultimate Survival Guide to the NEW music Industry - Handbook for Hell - which is the best step by step program available ANYWHERE in the world independent music business stratgies. From what other musician's tell me, this book is just a lure into the world of a music marketing company that continually seeks more $ out of a very dry source -the unsigned, independent musician.

16 of 19 people found the following review helpful:

5.0 out of 5 stars If you're open minded and serious read on!, October 23, 2002

By 

David Manning (Orlando, FL United States) - See all my reviews

This review is from: How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) (Paperback)

I own Moontower Management and represent an artist out of Orlando, FL named Jeff Coffey. Since my success depends upon looking at the Music Business as just that - purely a business, I decided to order David Hooper & Lee Kennedy's book titled How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent). I have over 7 years professional experience in Business and Marketing with a successful track record and have implemented most of the strategies in this book, but this reading has advanced my skills in the music business incredibly.

Although it is written for the individual musician, I would recommend it as a must read for anyone serious in taking their career in music to the next level. It teaches you to step back from your current situation and look in from an outside view that will gain the favorable results you desire. No matter where you are in your career this book will guide you through those tough areas of the business and give you real life true stories from artists like yourself. Use this information and strategy to do what you love for the rest of your life...play your music...and get paid well for doing it.