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Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There
 
 
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Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There [Paperback]

Mark Di Vincenzo (Author)
3.7 out of 5 stars  See all reviews (34 customer reviews)

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Book Description

October 6, 2009

Have you ever wanted to know the best day of the week to buy groceries or go out to dinner?

Have you ever wondered about the best time of day to ask someone out on a date—or for a raise?

Buy Ketchup in May and Fly at Noon tells you the best time—of the day, of the week, of the month or of the year—to do almost anything. Do you know:

  1. The best time of day to be operated on?
  2. The best month to buy an iPod?
  3. The best day of the week to avoid lines at the Louvre?
  4. The best day of the month to make an offer on a house?

Get more for your money, maximize your time, take better care of your health and be savvier about your career—all by doing certain things at the right time.

Remember: Timing is everything!


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Editorial Reviews

Review

“Food for thought.” (Boston Globe )

“Straightforward.” (Richmond Times-Dispatch )

“Full of amusing and helpful timing tips.” (Sacramento Bee )

“Well worth checking out.” (Dayton Daily News )

“The breezy little paperback offers hundreds of tips from the former investigative reporter, whose research is evident and sources carefully listed at the end. That keeps the attribution from cluttering up the info, which ranges from sublime to silly.” (Los Angeles Times/Travel blog )

“Strangely compelling.” (The Guardian )

“Sure to liven up a boring cocktail party . . . [W]ill enlighten, surprise, even disappoint you.” (Houston Chronicle )

“[Di Vincenzo] doles out advice with practical reasoning . . . [U]seful and interesting.” (Cleveland Plain Dealer )

“[Di Vincenzo] gets into the nitty-gritty of why timing really is everything.” (Chicago Tribune )

About the Author

As a journalist with nearly a quarter century of experience, Mark Di Vincenzo made a name for himself as a reporter who exposed abuses and as a writer who made the complicated seem simple. He won numerous awards before becoming an editor.

During the summer of 2007, he left daily journalism to pursue book projects and to start Business Writers Group, a writing and public relations company. In 2009, Harper-Collins published his first book, Buy Ketchup in May and Fly At Noon: A Guide to the Best Time to Buy This, Do That and Go There, a New York Times bestseller.

Born and reared in Cleveland, he lives in the shipyard town of Newport News, Virginia—two blocks from William Styron’s childhood home—with his wife and two daughters. A third daughter attends the University of Oklahoma.


Product Details

  • Paperback: 192 pages
  • Publisher: William Morrow Paperbacks; 1 Original edition (October 6, 2009)
  • Language: English
  • ISBN-10: 0061730882
  • ISBN-13: 978-0061730887
  • Product Dimensions: 7.1 x 7.1 x 0.6 inches
  • Shipping Weight: 7.2 ounces (View shipping rates and policies)
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (34 customer reviews)
  • Amazon Best Sellers Rank: #343,080 in Books (See Top 100 in Books)

More About the Author

AUTHOR
As a journalist with nearly a quarter century of experience, I've exposed abuses and been described as a writer who makes the complicated seem simple.

During a two-year stint as a reporter on the two-person state desk of a small daily newspaper along the southern shores of Lake Erie, I was the first reporter in Ohio to write about the state's first AIDS victim and about one of the first Ohioans diagnosed with Alzheimer's Disease.

From there, I moved to Virginia, to work for the Daily Press, a 100,000-plus-circulation newspaper. As a reporter there, I exposed wrongs, such as rampant abuses at public mental hospitals and decades of neglect by the agencies that monitor the environment. Newspapers from coast to coast, from The Washington Post to the Spokane (Washington) Review, published many of my stories, regardless of their length. (The Post jumped one of my stories three times, from page 1 to page 4 to page 5 to page 6 - a rarity even at a newspaper not afraid to publish lengthy stories.)

I've landed interviews with many VIPs, including Billy Graham, Jesse Jackson, Strom Thurmond and others, including Soviet generals and European royalty.

And I've won numerous awards, competing against reporters from The Washington Post, The Washington Times and The Associated Press, among others. In 1999, the Virginia Press Association created an award for the best news writing portfolio in the state - the closest thing Virginia had to a reporter-of-the-year award. I won it that year and then again in 2000. The next year I beat out reporters from The Charlotte Observer and the Atlanta Journal-Constitution to win the Southern Environmental Law Center's first-place journalism award. In 2001, I became the Daily Press' metro editor, shepherding and editing my reporters' award-winning stories and directing coverage of the newspaper's urban and suburban areas.

Over the years, I supplemented my newspaper work and honed my long-form writing skills by doing magazine cover stories.

During the summer of 2007, I left daily journalism to pursue book projects and long-form journalism and to start Business Writers Group, http://www.businesswritersgroup.com, a corporate writing and public relations company.

Born and reared in Cleveland, I'm a first generation American who graduated with honors from Bowling Green State University. I live in Newport News,a shipyard town in coastal Virginia that produced William Styron, Ella Fitzgerald and Pearl Bailey, with my wife, Jayne, and daughters Olivia and Sophia. My oldest daughter, Rosie, attends Oklahoma University.

 

Customer Reviews

34 Reviews
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Average Customer Review
3.7 out of 5 stars (34 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

33 of 33 people found the following review helpful:
5.0 out of 5 stars Fun Read is a Good Guide Too, October 7, 2009
This review is from: Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There (Paperback)
This book is great for more than just lovers of trivia - it is a practical guide to life and full of "who knew" surprises that you can put into practice. The writing makes it entertaining and fun to read, but it's obvious that real research went into it. I like the way it's organized into areas of life. I grew up in California and it's true - Fall is the best time to go to Disneyland!
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22 of 22 people found the following review helpful:
5.0 out of 5 stars The MUST Have Guide to Best Time To Buy, Go, Do and More, October 7, 2009
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This review is from: Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There (Paperback)
'Buy Ketchup In May and Fly at Noon' is a fun read packed with information that can settle long-standing arguments on WHEN to water the lawn, when to list your house or buy one, when to book a flight, when to fly to Europe, when to ask for a raise, when to send an email, when to adopt an animal, when to apply to college, when to take a foreign language, and so many other money saving, time saving helpful tips from experts world-wide. Will be in all the holiday stockings this year!
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18 of 19 people found the following review helpful:
5.0 out of 5 stars Want to save 15% on a lot more than car insurance?, November 1, 2009
This review is from: Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There (Paperback)
If you enjoy saving money, increasing your efficiency, or outsmarting the world, this is a great book for you.

Buy Ketchup in May is a fun book that lets you in on the secrets of how and when to do many of life's common activities, from when to eat dinner out (Tuesday) to when to apply ice to sunburns (never).

The book is written in a short question-and-answer format that is easy to follow and remember. I appreciated how Di Vincenzo refers to the research methods behind his answers, so the reader knows where the answers are coming from. I recently found myself quoting the book in a conversation with friends about when to buy airline tickets. And the book covers so many different topics that it's hard to imagine a month going by without using at least one of his recommendations. For me, the book paid for itself right after I got it. The book pointed out that pants often go on deep discounts after back to school. So when October came around, I decided to test out this claim. I ended up buying a pair of nice $70 pants for $35!

So if you like useful information that will help you save money and increase your efficiency, definitely get this book!


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