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6 of 23 people found the following review helpful:
5.0 out of 5 stars The best there is, from the nation's foremost authority.
Gail Lyons is the premier leader in making sense of buyer agency. Her practical approach is based on years of experience. She, with her partner Don Harlan have taught agency seminars nationwide and are respected as being without peer.

Steve Finney, Past President, PA Assoc. of Realtors

Published on October 8, 1998

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6 of 7 people found the following review helpful:
2.0 out of 5 stars Buyer Agency Lite -- Let the Buyer Beware
Definitely a respectable book for those who are looking to practice limited buyer agency.

Those who are interested in functioning as true buyer agents would be better served by Ray Wilson's book, "Bought, Not Sold" though.

Wilson's book deals with putting client interests ahead of all others, including that of the licensee's own. Harlan and Lyons, while the...

Published on February 14, 2003 by trueagent


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6 of 7 people found the following review helpful:
2.0 out of 5 stars Buyer Agency Lite -- Let the Buyer Beware, February 14, 2003
Definitely a respectable book for those who are looking to practice limited buyer agency.

Those who are interested in functioning as true buyer agents would be better served by Ray Wilson's book, "Bought, Not Sold" though.

Wilson's book deals with putting client interests ahead of all others, including that of the licensee's own. Harlan and Lyons, while the first on the scene to mass popularize the concept of buyer agency, have done so more as a marketing method, than as a representation first model.

Harlan and Lyons's book is not threatening to the desire of traditional real estate agents to control and influence both sides of the transaction, which explains why they have had success in promoting their book on a wholesale basis.

With them, it's about what is best for the licensee, not the client.

Reviewed by Jay Reifert, Broker/Owner
Excel-Exclusive Buyer Agency

and Director of Operations for REAL-Reform
Real Estate Agency Law-Reform

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6 of 23 people found the following review helpful:
5.0 out of 5 stars The best there is, from the nation's foremost authority., October 8, 1998
By A Customer
Gail Lyons is the premier leader in making sense of buyer agency. Her practical approach is based on years of experience. She, with her partner Don Harlan have taught agency seminars nationwide and are respected as being without peer.

Steve Finney, Past President, PA Assoc. of Realtors

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Buyer Agency: Your Competitive Edge in Real Estate
Buyer Agency: Your Competitive Edge in Real Estate by Gail G. Lyons (Paperback - Sept. 1993)
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