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Buzzing Communities Kindle Edition

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Length: 294 pages Word Wise: Enabled
  • Due to its large file size, this book may take longer to download

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Product Details

  • File Size: 21648 KB
  • Print Length: 294 pages
  • Publisher: Feverbee (October 27, 2012)
  • Publication Date: October 27, 2012
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B009Y92L00
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Best Sellers Rank: #319,380 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful By Rosemary ONeill on January 4, 2013
Format: Kindle Edition
If you ask most people about the "rules of community management," they will shrug and toss out a platitude like, "be nice to people."
But if you dig beyond the surface, community management is both an art and a science. Practitioners must start paying respect to both aspects of the profession in order to get the respect they deserve.

It's a tough, 24/7, under appreciated job, and you must love it in order to do it well.

Rich Millington is someone who has been in the trenches of community management since he was a teenager, and his new book, "Buzzing Communities: How to Build Bigger, Better, and More Active Online Communities" is a meticulously documented handbook. Veterans and novices alike will find wisdom in this book, which has actionable ideas on virtually every page.

Do you have a methodology for measuring your community's success? Have you produced a community welcome mechanism? Are your volunteers trained?

Richard provides insights into the nuts and bolts of running a successful community, in simple, understandable language. Along the way, each area includes key metrics to track, allowing the reader to not only implement the concepts, but also to follow up and measure how their own implementation worked (or didn't).

Each community is different, but human behavior is well researched and well documented. Buzzing Communities offers strategies that tie together the best ideas in both community management and behavioral science.

I enjoyed this book, and am happy to recommend it to anyone who is responsible for building or managing an online community.
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3 of 3 people found the following review helpful By Ese on February 5, 2013
Format: Paperback Verified Purchase
I'm so happy this book is out. A step-by-step guide for building and sustaining successful communities. So much unknown out there on what goes into communities of practice, here's finally a scientific and no-sense approach to communities. I've recommended this book to other community managers and clients in my own work on knowledge management and communities of practice. Richard breaks down the approach on the ONE thing that makes communities tick - PEOPLE. It's not the platform, it's not be brand or some big name; it's the members of that community that drive success. Understanding what members what from your community, how they behave on the platform, how they interact with one another and what they want out of that community are all things every community manager should know about his/her community.

There are so many lessons in this book that I literally spend every week sharing nuggets from the book with community managers. Richard also has an amazing site- FeverBee.com. A one stop shop of everything there is to know about communities. You will find yourself going back again and again and again to learn and grow, if you are truly serious about being a community manager or if you are suddenly tasked with running a community. Get this book - an incredibly easy read!!
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1 of 1 people found the following review helpful By Jeffrey K. Ross on January 16, 2013
Format: Paperback Verified Purchase
I have long been a fan of Rich Millington and the excellent advice he dispenses daily from his blog at FeverBee.com. For those involved with leading online communities, you need to go to FeverBee and subscribe to his updates. You'll benefit from the brief, insightful posts he publishes nearly every weekday. I was extremely glad, therefore, when his book Buzzing Communities: How to Build Bigger, Better, and More Active Online Communities was published a few months ago. I readily digested it upon arrival and am eager to share these thoughts with you about the contents of the book, why it's important, and what specific actions it has already prompted me to take in order to be a more professional and effective community manager.

The book's two parts and twelve chapters span nearly 300 pages and are devoted to the categories of "How to Manage Your Community" and "Everything You Need to Know About Your Members," with the vast majority of space given to the former. The part on managing your community includes nine chapters: Strategy; Growth; Content; Moderation; Influence and Relationships; Events and Activities; Business Integration; Return on Investment; and User Experience. The second part includes: The Community Ecosystem; Competition - Existing Online Communities; The Audience - Demographics, Habits, and Psychographics; and a wrap-up on Community Management Success.

Online community management is a relatively new profession that still lacks much in the way of formal training, education, certification, standards, and proven, documented, and accepted best practices.
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3 of 4 people found the following review helpful By William Howe on November 18, 2012
Format: Paperback Verified Purchase
I kept waiting for the definitive book on online communities to arrive and now it has. Richard Millington's book Buzzing Communities is a must have for all organizations thinking about online communities and community managers. In fact, I will go on the record as saying this book is the "bible" of online communities. The book walks you though the thought process of how to run a successful online community and what you need to know about your communities members. I will repeat this for emphasis, BUZZING COMMUNITIES IS A MUST HAVE for everyone involved in online communities.
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