CAREER SMART: Five Steps to a Powerful Personal Brand [Hardcover]

Sherri Thomas (Author)

Book Description

Publication Date: November 19, 2007

An insider's guide to getting bigger promotions, better clients, and a richer career life. Whether you're transitioning into a new role, expanding your company, or advancing up the corporate ladder, this book will take your career from ordinary to extraordinary.

Product Details

• Hardcover: 108 pages
• Publisher: Booklocker.com, Inc.; 1st edition (November 19, 2007)
• Language: English
• ISBN-10: 1601453663
• ISBN-13: 978-1601453662
• Product Dimensions: 8.6 x 5.7 x 0.7 inches
• Shipping Weight: 8.8 ounces (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (10 customer reviews)
• Amazon Best Sellers Rank: #140,980 in Books (See Top 100 in Books)

More About the Author

Career Coach Sherri Thomas is a media consultant, international speaker, and author of "Career Smart - 5 Steps to a Powerful Personal Brand"-which currently ranks on Amazon's TOP 10 list for personal branding books! She is regularly sought after by the media for career strategies including the Wall St Journal and NBC TV Phoenix Channel 12. For the past three years, she has been a professional speaker across the United States and United Kingdom on career development strategies.

Sherri has personally mastered the art of "career reinvention" having successfully transitioned into various job roles, and industries including television, radio, public relations, professional sports, finance, and high tech. Sherri is PMP certified, and was a global project and program manager for a Fortune 100 Company for 9 years.

Recently, she served as president for the American Marketing Association's (AMA) National Council. During her four-year term, she coached more than 50 AMA chapter presidents, led an Arizona State University leadership marketing class with advertising CEO's, and authored two white papers: How to Lead, Manage, and Motivate a High Performing Team and Strategies for Managing Challenging Team Members.

Sherri has been a corporate spokesperson on camera and/or voiced more than 250 corporate videos, television commercials, and radio commercials. She has written, produced, and directed national radio and TV advertising campaigns, as well as corporate videos for three Fortune 500 companies. She was Community Relations Director at an NBC TV station in California. As a disc jockey in Phoenix and Monterey, Sherri was one of the few women to host her own morning show. As PR Director for the International Water Ski Tour, Sherri received first-time tour coverage on Good Morning America, in USA Today, and in French, Swedish, and Australian sporting magazines.

With more than fifteen years experience climbing the career ladder, Sherri has mastered the art of personal branding. She launched Career Coaching 360 and now helps professionals and executives reinvent their career, put themselves in high demand with senior leaders and hiring managers, and have a more gratifying and enriching career.

Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

5.0 out of 5 stars Personal Branding Guru, November 29, 2008

By 

Anna C. Bourassa "Career Coach" (Newberg, OR) - See all my reviews
(REAL NAME)   

This review is from: CAREER SMART: Five Steps to a Powerful Personal Brand (Hardcover)

Sherri presents a clear path to defining your personal branding and proceeds to share with you how to stand out from the competition. She also offer further help on her website if you request personal career coaching. She gives sound advice which she has used successfully for herself and others. Career Smart is concise and very easy to follow. Each step is laid out in a manner that helps you progress toward your goal of a more rewarding career.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Who are you?, November 25, 2008

By 

SciFi Fan - See all my reviews

This review is from: CAREER SMART: Five Steps to a Powerful Personal Brand (Hardcover)

Personal branding is about projecting who you really are instead of settling for what you get. Taking time up front to establish what you're all about and then seeking the job or even career that match your characteristics creates a foundation for success and happiness. We spend a substantial amount of our adult lives working. That time can be very rewarding and fulfilling with just a little planning. This book takes you through the steps to establishing what you are about and conveying that message to prospective employers or clients. It is laid out in a logic fashion with each section building on the previous. It starts by having you define who you are now, what you are looking for, and the best way to send that message. That's enough right there, but the book heightens this further and drives you to think outside the box and shrug off limitations. After reading this, I felt energized and eager to do what I want and should do and make more money in the process.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Go from ordinary to extraordinary, August 18, 2008

By 

Michelle Dunn "Award winning author, columnist" (The White Mountains of NH) - See all my reviews
(VINE VOICE)    (REAL NAME)   

This review is from: CAREER SMART: Five Steps to a Powerful Personal Brand (Hardcover)

It seems as though everyone I talk to knows someone or has been laid off, downsized or is looking for a job because of the economic and credit crisis. Sherri Thomas shares her secrets to powerful personal branding, how to send the right messages, networking, and how to put yourself in high demand with clients, managers and potential employers.
Now is the time to work on your branding and presentation so that when an opportunity comes along, you are ready and ready to beat the competition.
Sherri provides us with strategies, best practices and lessons she has learned to help us all be successful and be a leader in our chosen field.