Steve Krug nailed Web marketing philosophy in Dont Make Me Think. Now its time to get practical. -- Jim Sterne, Author
The Eisenbergs will forever be remembered as the breakthrough pioneers of internet marketing. I guarantee it. -- Roy H. Williams, Author
About the Author
Jeffrey Eisenberg is Co-founder and CEO of Future Now, Inc. and of Persuasion Architecture Inc., Jeffrey is a well respected expert and featured speaker in the field of ebusiness. Jeffrey teaches at Wizard Academy and runs seminars for companies as diverse as Computer Associates, PriceWaterhouseCoopers, Allegis Group, Volvo, Agora Inc., and LowerMyBills. Co-author of Persuasive Online Copywriting, Jeffrey is also co-inventor of Persuasion Architecture. He lives in Brooklyn with Cindy and their three dogs.