Few people can say they've followed digital political advertising since 2002, but Kate Kaye is one. Today Kate is a trusted source on the topic, discussing it at speaking engagements and in interviews for television, radio, print, and digital media outlets. In her current role as Senior News Editor at ClickZ, Kate created the publication's section dedicated to covering the digital marketing and advertising components of the 2008 presidential campaigns. Kate was Associate Editor and contributing writer for Personal Democracy Forum in 2005, where she covered the emerging technology sector serving political campaigns and issue advocacy groups.
I read a few campaign online marketing books that cover the same subjects. THis one was by thar the best written onePublished on September 17, 2010 by Pala,
Campaign '08: A Turning Point For Digital Media
What a great Book! Very clever insights about the relation between american politics and the digital world. Read more